unique sales proposition
The Danger of Discounts and How to Avoid Them
In starting up, tech talent can be hard to find. But what about a grade-A sales force? Consider these words of caution.
Finding Your USP — And Why You Need One
The harsh truth is that there are very few unique businesses — those that are unlike any other in the market. In fact, it's increasingly difficult to think of even one business that began as a unique enterprise and has …
Kick Start Your New Year
Almost all of us make some kind of New Year’s resolutions. It’s almost as if it’s traditional to do so, whether we like it or not! Have you considered your resolutions for 2010? While many of us intend to change …
