Startup mistakes
Biggest Mistakes: Why Birchbox Says Timing Is Everything (Video)
When the grooming-products subscription service went looking for funding, it may have been too soon, says co-founder Katia Beauchamp. Here’s a better strategy.
Biggest Mistakes: How Ginger + Liz Learned to Play Nice With Vendors (Video)
When the nail-polish making duo Ginger Johnson and Liz Pickett began their production efforts, finding the right vendors to work with was easier said than done. Here’s why having a plan B can mean all the difference.
Branding’s Cardinal Sins: 3 Common Mistakes to Avoid
In launching a new company, resist the urge to be overly creative and dull when dreaming up your brand name. See our list of branding's cardinal sins.
Biggest Mistakes: What Artsicle Learned from Its First Hire (Video)
When co-founders Scott Carleton and Alex Tryon of the art-rental and purchase platform needed help around the office, they soon learned that preparation and clarity are key in hiring employees.
Biggest Mistakes: Skillshare on Knowing Your Strengths — And Weaknesses (Video)
When the education-sharing platform began hiring employees, making benefits decisions soon became a priority. But co-founder Michael Karnjanaprakorn now says he should have left that task up to a professional.
Biggest Mistakes: Paperless Post on the Need for Speed (Video)
When the invitation maker first started up, the focus was on creating perfection. Co-founder Alexa Hirschfeld now says she would have done things differently.
How to Sharpen Your Decision-Making Skills
Four ways to merge your brain and gut for better outcomes.
3 Rookie Entrepreneurial Mistakes from ‘Start-Ups: Silicon Valley’
BravoTV debuted a new reality show based on startups, but the format is more frat party than computer geek.
Overcoming the Groupon Effect: How to Sell Merchants on Your Start-Up Deal Site
Faced with a glut of daily-deal sites, new entrants are having a tough time winning over merchants. Here's how to cut through the hype and build your client roster.
Sean Parker: Running a Startup Is ‘Like Eating Glass’
The Napster and Airtime co-founder says too many people with terrible ideas are founding companies.







