publicity
Should You Name Drop Another Startup?
“We’re the Facebook of ___.” Why some startups want to draw comparisons with larger counterparts, while others don't.
3 Tips for Landing Press for Your Startup (Video)
Business coach Antonio Neves offers his top tips for landing the media’s attention -- and putting your startup in the spotlight.
Not Top Dog? 4 Ways to Project a Bigger Brand
Tech expert Prerna Gupta shares her tips on how to compete with bigger competitors.
5 Foolproof Ways to Boost Your Public-Speaking Skills
From pitching investors to wowing to potential customers, speaking before an audience is a key skill to acquire. Here are some tips.
How to Never Miss a Chance to Hype Your Startup
Student entrepreneur Brian Ballan shares his tips for promoting your brand whenever possible -- without being annoying.
3 Ways to Land Media Attention Without a News Pitch
Your company may in fact be awesome, but the media rarely responds to self-aggrandizing pitches. Here are three ways to generate headlines during a slow-news moment.
Extrabux: From Campus Startup to Social-Shopping Goldmine
Many college students dream of starting up a business that rakes in millions of dollars. This guy did it by age 24.
6 PR Tips for Generating Publicity for Your Startup
Just about every founder thinks her or his startup belongs on the front page, but few actually know how to make this happen. Here are some tips.
Forget ‘Jersey Shore,’ MTV Wants to Put You in the Spotlight
As shows like 'Shark Tank' and 'Undercover Boss' captivate American audiences, MTV is looking to similarly capitalize -- putting out casting calls for young treps who want to be stars.
3 Things Your Media Pitch Doesn’t Need
When you're trying to lasso attention for your startup. There are a few things to not mention in your pitch email to the media.
Three Ways to Get the Media to Pay Attention to Your Young Company
Want to Spread the Word About Your Business? Consider a softer sell.
4 Effective Ways to Increase Publicity around Your Brand
When you first launch a personal brand it can often take longer than you would expect to gain traction. We have unrealistic expectations for how long it should take us to reach a certain number of Twitter followers or fans …
4 Ways to Increase Publicity Around Your Brand
When you first launch a personal brand it can often take longer than you would expect to gain traction. We have unrealistic expectations for how long it should take us to reach a certain number of Twitter followers or fans …
