elevator pitch
Should You Name Drop Another Startup?

Should You Name Drop Another Startup?

“We’re the Facebook of ___.” Why some startups want to draw comparisons with larger counterparts, while others don't.
5 Tips for Harnessing the Power of On-Campus Events

5 Tips for Harnessing the Power of On-Campus Events

Student entrepreneur Michael Cauble on how school meet-ups helped him grow his startup.
10 Stories From the Web to Know About This Week

10 Stories From the Web to Know About This Week

Having your own mini-me, preparing to 'Shop Small' the day after Black Friday, embracing imperfection, the art of mastering anything, a more peaceful union, fake brands on display, the perfect pitch… This week’s notable news and tantalizing tidbits for young treps.
Recent Stories
Your Elevator Pitch – Be Smart From the Start

Your Elevator Pitch – Be Smart From the Start

Writing a great elevator pitch is an essential part of networking.  It can take timing and practice to get right for those that haven't gone through the process before.  However, if you follow a few basic principles, you can create a strong …
Make Your Startup Elevator Pitch Top Floor Quality

Make Your Startup Elevator Pitch Top Floor Quality

An “elevator pitch” is a concise, well-practiced description of your startup and your plan, delivered with conviction and enthusiasm, that your mother should be able to understand in the time it would take to ride up an elevator. Everybody knows …