“We’re the Facebook of ___.” Why some startups want to draw comparisons with larger counterparts, while others don't.
When your pitch emails go unanswered by members of the media, consider more subtle steps.
Business coach Antonio Neves offers his top tips for landing the media’s attention -- and putting your startup in the spotlight.
While most young entrepreneurs want to grab the spotlight, few are really ready to handle it. Here, business coach Antonio Neves ticks off three must-have ingredients before your startup is ready for prime time.
Few startups would balk at the opportunity to make a big splash at SXSW Interactive. We check in with three startups that hope to do just that.
The fear of small talk is a common objection for those who shy away from networking. But ice-breakers can be yours for the asking.
Generating interest among the media, customers and clients is the goal, but how to make that happen can often get confusing and costly. Here are three tips.
Ben Flajnik, star of ABC's hit show 'The Bachelor' describes the rigors and advantages of starting up in the spotlight.
Business coach Antonio Neves gives his three tips for how to best communicate when communicating isn’t your forte.
Generating lots of traffic is only part of the battle. Here are some tips to help you avoid the blunders of blind traffic generation.
Digital Royalty's Amy Jo Martin left the Phoenix Suns to launch her digital and social-media empire. Here are her tips for how to score more points with customers.
Small business expert Jeff R. Lamb of QStart Labs answers readers’ top questions about entrepreneurship.
Check out our recent live chat with IWearYourShirt.com's Jason Sadler and Adina Grigore of Sprout Skincare.
When it comes to starting up, one of the biggest drivers you'll have in finding customers is your current customers. Here's how to keep them happy -- and chatty.
When you're trying to build buzz about your startup, consider the details. Here are some absolute must-haves in your pitch to the media.
Even if you're not technologically versed, creating videos to showcase your business is not only possible, it's downright vital for some entrepreneurs.
When marketing your startup, consider a softer sell -- or better yet, don't sell at all.
When it comes to starting up in the fashion world, safety can be dangerous. See how SpiritHoods went to the edge -- and found success.
Most people don't enjoy networking events, but few regret attending once they've made keen connections. Here are several insider tips to help you make the most out of networking events.
Sites like Twitter and Facebook are overrun with brands trying to get consumers' attention. So what do you do? Get crafty, that's what.
Engaging content starts and ends with a good story. Here's how to figure out which tale to tell.
Want to Spread the Word About Your Business? Consider a softer sell.
Even the seemingly pointless assemblies you had to attend in high school can offer some keen lessons to young entrepreneurs.