Please review my site

[antonio24]

Hello

please review my site and let me know what you like or dislike. I'll take both compliments and criticism. Thank you and have a nice day

Antonio

ShopSimply123.com

[Online Super Sale]

I like, I'd buy from there. Very professional and clean.

Only thing I would do is better the logo. The subtitle is not clear, and it would sound better if not containing the word "making" just "shopping for your kitchen as easy as 123" makes it seem simpler. There is also too much blank space up top. There should be a nice graphic, some colors that fit and flow with your logo and rest of site. I would also recommend that you change your meta tags up top, its says "shopsimply123.com store". It should describe your store briefly, or have your logo's subtext. Overall, it looks very nice, keep it up.

Oh, and a toll-free number up top would also be nice.

Good Luck!

[antonio24]

Thank you very much for the review. I actually whipped up this website in about 2 days but I'll definitely change the slogan(style/font and text) and try do to something with the white space and other things you have suggested as well. Once again thank you.

Antonio

[journeyoftheanimals]

Looks very nice and clean but I agree that you need to do something else with the logo.

[antonio24]

do you mean just with the slogan under it or the whole logo?

[Online Super Sale]

Well the slogan is one thing, but a new logo would be nice. Actually, on this forum there are plenty of logo designers that would we willing to help you with that.

[njbusiness]

Look good. I wish you the best of luck

[antonio24]

thank you very much!

[GriZzly]

I know it is the website that I am supposed to be reviewing, not the business but I think the name of the business could use the most improvement.

shopsimply123.com: What does that alone tell me? That you sell SOMETHING, that you reckon it is simple, and that your numeric skills are atleast as good as 3.

I wasn't expecting to find a store that sells only kitchen related products...so why isn't that featured in the name? That immediately identifies which market you are in.

Simple: Why is it simple? What makes your website more simple than, or as simple as, every other web-based store. I'm not saying it isn't simple, just that you haven't cashed in on that claim...you need to explain WHY.

123: I get the pun but when I see 123 on the end of a domain it generally suggests to me that you couldn't get the domain you wanted to so you put 123 on the end of it... which immediately takes the 'simple' part out of it.

Otherwise a clean looking site, I like how in your about us section you have featured your security features heavily. That is becoming increasing important to consumers with identity theft on the rise.

Good-luck with your new website!

[antonio24]

Grizzly you are absolutely right! Thanks for the review

[cutebeast]

1. Very Clean Website. Good Navigation.
2. Don't worry about the URL, I think you can relate it to the check out experience. I haven't try your check out yet but if you are able to allow your customer to check out within "3 easy step" then you have something to relate to.
3. I got no other comment EXCEPT your color tone. Since your targeted user group are housewife (female mainly) you might want to go for a little subtle color tone, more of dark-pink or orange that relate back to the color tone that girl will love.

Overall good work

[webgal]

I think you could do some things to entice your target market just a bit more. The banner is a good place to start. And the name sort of left me wondering, too. But I see you've purchased the domain name.

If you want to stand out in the market, you need a strategy so you can make the site conversion friendly. Do you have one? If so, post it here. Even if it's not a work of literary art, you need a strategy that will define your site and audience.

There are some really nice elements and it's nice and clean and not overly cluttered. That gives the site some focal points.

By the way, that cuisinart ice cream maker rocks.

[Online Super Sale]

1. Very Clean Website. Good Navigation.
2. Don't worry about the URL, I think you can relate it to the check out experience. I haven't try your check out yet but if you are able to allow your customer to check out within "3 easy step" then you have something to relate to.
3. I got no other comment EXCEPT your color tone. Since your targeted user group are housewife (female mainly) you might want to go for a little subtle color tone, more of dark-pink or orange that relate back to the color tone that girl will love.

Overall good work

Actually, the URL is important, and is more important to relate to this stores products than the checkout process, which I doubt is easier then most retailers on the internet. His targeted buyer is people interested in kitchenware, so you don't want to gear it towards females only, that would be sexist and you could lose costumers, dark pink wouldn't work too nice.

[webgal]

Actually, we do need more of a definition than "people who like to cook". You have to narrow or define an audience if you want a competitive edge. Otherwise you are yet another cooking store and why would anyone choose this one over one they already use? Give them a reason to do this.

Going for the cooks with marble countertops (more upscale)? Going for the ones that eat more pedestrian cuisine or more fancy stuff topped with fresh herbs from the garden? It wouldn't be a bad idea to have a site that targeted male cooks. Most of the ones that do are "grilling" oriented. What about men who like the actual kitchen, manly man cooks who know what lemon zest is. You could validate the man who likes to cook as having plenty of testosterone. Validate their hobby or task as being a valuable contribution. There are a number of ways to take this other than generic.

A position for the market could be something like: Just because you know what lemon zest is doesn't disqualify your testosterone! (rough but you get the idea.)

And the url is pretty vital. So there might be a reason it's called what it is, we just don't know what that is.

I love this color blender. I would recommend something other than blue. I'm tired of blue websites.

ColorBlender.com | Your free online color matching toolbox

[BusinessAdviser]

Actually, the URL is important, and is more important to relate to this stores products than the checkout process, which I doubt is easier then most retailers on the internet. His targeted buyer is people interested in kitchenware, so you don't want to gear it towards females only, that would be sexist and you could lose costumers, dark pink wouldn't work too nice.

There is nothing wrong with gearing marketing efforts towards one sex versus the other. In fact, it is much more effective, for the right products, because males and females respond differently to different stimuli. It's not racism; it's targeting. Think of it like this: Would you rather give an average product to 1,000,000 people, or a great product to 100,000? You are often better off finding your niche and not trying to be everything to everyone.