New Poll - Help Me Help You

[The Marketer]

Hello All,

My name is Matt and I'm working on a website for us entrepreneurs and business owners that want to start and/or grow their business. I'm in the process of brainstorming content ideas and was hoping that you guys could help me out.

Being an entrepreneur myself, I realize that there are many areas of knowledge that need to be addressed for the entrepreneur. Things listed in this forum such as management, raising capital, and marketing are great topics and are all necessary. I am trying to dig a little bit deeper into some of the core questions within these topics. For example, what type of marketing questions do you need answers to? What about management or legal things do entrepreneurs need to know?

Thanks in advance!
-Matt
ScepterMarketing.com

[Kenneth Ojimadu]

Generally, In marketing the consumer question must be answered first. The product or services for marketing must add value to the consumers that are aimed. One major challenge with many of us marketers is that of credibility. We must first believe in the product and services we aim to sell before pushing it into the market. This is very crucial.
Secondly, what is your competitive edge with respect to your competitors. You must know your SWOT-Strenght Weaknesses Opportunities and Threats. If you cannot define all these, you are not ready to go to the market place. For instance, hoe much resources do you have compare to your competitors. I mean for investment, advertisement, promotions etc.
I hope you find this useful among other things