There's so many amazing books on the marketing right now for entrepreneurs. These are 5 books I've read and highly suggest you put on your reading list for the new year.
This book is great guide for anyone looking to start a business. It talks about the things you should do in the 21st century to not only create a winning business, but keep employees excited about what they're doing.
2) Purple Cow
Ah, Seth Godin. The man with the remarkable books. Purple cow is all about standing out from the crowd. It teach you the importance of finding that little nugget that makes you purple in a sea of black and white.
3) The Art of the Start
Guy Kawasaki has had the fortunate opportunity to work at the same company that changed the world, Apple. He knows a thing or two about finding your cause. His book is a great guide that gets straight to the point without the extra fluff that doesn't mean jack squat.
4) Start-Up Smarts
This is less of a book and more of a guide. There's no theoretical mumbo jumbo in this book. It deals with what you need to do to get an idea off the ground and sustain a business.
5) $100 Startup
Who says you need venture capital to start a business? This is a great book that has some fantastic examples of people starting a business on lunch money. If they can do it, why not you?
There you have it. 5 great books to put on your to-read list.
Do you have any books not mentioned on your reading list?