Tips on selling the advantages of my service business to prospective clients

[affinity1]

My service business depends on the cooperation of another company which will allow me access to their customers. Just to give you an idea, my business would be similar to a valet business.

So far my selling points are

1) Cost savings to the company by contracting me instead of providing the service themself.
2) The company can advertise my service(s) which makes them look better.

I'm really having a hard time thinking of other ways to sell my services to the company so that they will be convinced they should work with me.

Can anyone offer any suggestions?

Thanks,

-- John

[Advertising Swami]

Well, your request is pretty general in nature. It sounds like you haven't really sat down and thought about it. Have you spoken with a decision-maker at the business in question? There's no harm in a phone call to determine their interest.

The main thing to go for in Joint Ventures like this is to ask yourself "How can I make it impossible for them to turn me down?"

What it often boils down to is risk. If you take on all the risk, it makes it hard for them to say no. This is called risk reversal.

You don't need a polished proposal if you've got a great offer. I know maybe you're young and feel intimidated by going into a big scary business and hitting-up the owner to JV with you, but most of the time you'll be pleasantly surprised at how willing to listen to new ideas successful people are. So don't psych yourself out of feeling like you've got a worthwhile idea because you don't know everything there is to know about how to pitch it. Let your enthusiasm compensate for weaknesses and show how committed you are to making the project succeed.

[affinity1]

Well, your request is pretty general in nature. It sounds like you haven't really sat down and thought about it. Have you spoken with a decision-maker at the business in question? There's no harm in a phone call to determine their interest.

The main thing to go for in Joint Ventures like this is to ask yourself "How can I make it impossible for them to turn me down?"

What it often boils down to is risk. If you take on all the risk, it makes it hard for them to say no. This is called risk reversal.

You don't need a polished proposal if you've got a great offer. I know maybe you're young and feel intimidated by going into a big scary business and hitting-up the owner to JV with you, but most of the time you'll be pleasantly surprised at how willing to listen to new ideas successful people are. So don't psych yourself out of feeling like you've got a worthwhile idea because you don't know everything there is to know about how to pitch it. Let your enthusiasm compensate for weaknesses and show how committed you are to making the project succeed.

I like that advice. Thanks.

[inle]

Who EXACTLY are your customers and what EXACTLY are you offering????