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  1. #1
    DayTrader is offline Senior Member
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    Is this possible?

    Being aware that everybody has different standard of quality, is it possible to create a product or service that can cater to people from all walks of life? Does a product like it exists at present?

    I guess if this will be the goal, it needs great marketing researchers and careful planners to achieve this. What do you think?

  2. #2
    nate_f2 is offline Senior Member
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    Yes it does exist a quality product thats priced at a fairly attracts all forms of life. When I say fair price I mean something that the masses could afford. Brands that come to mind are honda, samsung, even vans shoes, you see all forms of life wearing those and they are only $20 to $40 dollars a pair and last forever.
    If you're slowing me down then get out of my way, If not then I'm running you over

  3. #3
    DayTrader is offline Senior Member
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    That's good observation. Manufacturers sells products through different channels to be able to cater to different classes of people. They re-package their product to fit the need of the common people.

  4. #4
    Lemman is offline Junior Member
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    It would be difficult to manage these though, marketing wise. A great case study would be Nokia. They have phones for business people, kids, grannies, teeners and just about everybody else. But it's not just one phone, but different phones. Different lines and different target markets.

    I don't think a lot of products are one size fits all, except maybe for oxygen tanks
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  5. #5
    DayTrader is offline Senior Member
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    How about soft drinks, like Pepsi? Everybody drinks this! Except babies, of course.

  6. #6
    nate_f2 is offline Senior Member
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    yes marketing to different age groups is what separates these items I agree. Necessity type products that are essential to living could fit what you are talking about. I think new technology could benefit all masses like hybrid or electric cars or new sources of energy that everyone needs to change too. In general a invention that hasn't been thought of could really benefit everyone.
    If you're slowing me down then get out of my way, If not then I'm running you over

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