Designing website with the objective of being valuable resource for customers can go a long way in increasing sales. Add original content, e-books, links to other interesting web sites, software, etc.
Become member of online business clubs or associations. These sites list their members on their websites and this can help your business in getting extra exposure.
Customer feed back can help in improving your business. Seek their impartial and honest opinion regarding your business.
Signing-up for website award and winning can increase your sales. Description of your business, website link and other details get published on these award sites when you win thus helping in more visibility for your business.
Using a simple form of viral marketing can go a long way in increasing sales. You can take help of professional writer to write a copy of a small report along with ad regarding your business and permit others to sell it.
Use attractive designs while packaging your products. Also, use attractive colors and lettering which can give your product more visibility.
Comparing guarantee of your product with that of your main competitors can help you in assessing the competition. Create a niche where it is possible to design your guarantees to be more powerful.
Do not assume that your prospective customer is able to understand each and everything provided in your ad copy. Define difficult words elaborately so as to make them understandable to even lay person.
Building alliances with other businesses online can help you in making your business more visible and help you in getting new ideas and information. Exchange ads or trade links, go for joint venture deals, go for cross promotion of products.
You must compete with highly branded businesses. To do so, implement good customer service along with speedy service and strong product quality.
Global B2B buy sell marketplace: bytrade.com