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we are a suit brand/retailer that focuses on delivering quality suits and professional attire(shirts, ties, pocket squares, tie clips) for very reasonable prices.
We only sell our brand products. I am having trouble creating a term to accurately capture the suits that we offer. You see, we don't offer and off-the-rack suit selection in the sense of what you see at say, a Macy's, Banana Republic, Express etc.. but the suits are not exactly made-to-measure either. Basically a customer can review our Suit selection online or in our showroom, the suits that we keep in inventory we consider unfinished items. We keep general fits that are to be finished when the customer comes in to be fitted. The customer puts on the closest fitting unfinished suit, and our professional tailor works with the customer to get the desired fit for his specific silhouette. The suit then is altered to the particulars of our customers body and thus becomes a finished suit.
So, we are trying to figure out the best way to capture what we sell in a few words.
So far we have "personally fitting suits", "Personally tailored suits", "Custom fitting suits",
what do you guys think about these options? And do you have any alternatives to how I can capture the essence of what we offer.
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