Can anyone tell me how facebook marketing works means how facebook ads work. I want to know the process.
You pay Facebook to post your ads in a target market that you select however the more rare the market or the keyword the more expensive it can get. When people click on your ad you pay a certain amount because they clicked on your ad.
Search in google: "facebook advertising" and click on those links
You can also go through some of the process of creating an ad without getting to deep, so that you can get a feel for the system.
Hope this helps,
For any marketing to be effective you have to be able to reach your target market.
There are some good tips as i mentioned below, will success your facebook marketing.
Use Photos & Videos – Use pictures and videos as much as possible. When you write a post, by attaching a relevant picture along it is more likely that you will catch the attention of your fans. It can sometimes be difficult to cut through the noise on Facebook and photos and videos are proven to be more attractive to people.
Be Original – Key in Facebook marketing is it’s important to be authentic on social media because if your posts are a constant sales pitch, people will ignore you, or worse “unlike” you. Add as much personality and creative spice to your Facebook Page as possible. Be sure to spice things up with new content, otherwise users will grow bored of your page and their attention will turn off like a switch.
Recognize and Reach Out to Loyal Fans – Create incentives that reward loyal fans and encourage users to be active on your page. Boston Pizza used an extremely effective campaign that required customers to take a picture of themselves at the restaurant and post the picture on their Facebook Page to win prizes.
Create a Custom Landing Page – Entice users to like your profile with some sort of incentive that is feasible for your company but attractive enough to easily garner a “like” from them. Some good examples of great custom landing pages are Red Bull, Cadillac and Pepsi.
Be Active – Comment on other people’s pages, “like” other’s posts and pictures. It is also important to respond to everyone’s replies and comments on your wall…are you starting to get the picture? A community can’t be a community unless everyone participates, including you.
This is a quick highlight of only some of the great features Facebook has to offer businesses. Watch for future blog posts as we go deeper into Facebook Marketing and the social media world.
If you are looking for effective Facebook marketing techniques visit Nichesuite. Nichesuite is the more professional in deevering the service, the service is more user friendly, effective.
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Add lots of high value content. High value content is something relevant to your niche, something that will help people on you field. It is NOT about telling them how great your product is. 99% of the time this content should be free. It is the bait for them to start knowing and trusting you. This is how you show others that you are there for them and not just to make money. This is one of the principles of Facebook Marketing.
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I totally agree with this @nichesuite
Facebook, Mobile , Game and web Application Development - http://www.socialcubix.com
I've had a tremendous amount of success using Facebook ads to build my fan base, and am now working to convert those fans into customers. It's definitely something worth exploring as a marketing tool.
There is a great book called "Ultimate Guide to Facebook Advertising" by Perry Marshall, which helped me a LOT when I started using Facebook ads. I'm not affiliated with the book or the author in any way--just a satisfied customer. If you need help navigating FB ads, I'd recommend checking it out.
I have seen the Perry Marshall book, although never ordered it. However I did notice all the reviews were quite high for it.
It's worth reading. My company's page had been stuck at a dismal 70 or so "likes" for months, and after reading the book and implementing some of the things it suggested, I quintupled my fan base in about three days. I'm still using many of his techniques, and now have close to 2,000 fans and receive quite a bit of traffic via Facebook.
I think the main advantage, which different businesses are gaining from facebook is its livechat facility. Due to this feature people can directly communicate with representative of business and can quickly sort out their queries and this process gives a lot of benefits to business.
Thank you for the informative reply. Seems like you have done a lot of research on the topic and have good knowledge as well.
Be very careful with facebook ppc. You can't just throw an ad up and expect conversions. You gotta test and re-test and have an eye catching picture and ad. Also take advantage of narrowing down your target to age, sex, and education.
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There are several different ways to make FB marketing works. Create a well themed page which helps out to explain more about your website, arrange time to time events so they can be made the user engagement and they keep coming consistantly and they bring out more friends group to make them engaged.