marketing / advertising plan

[andrewrichardgale]

Im writing out a plan for 6months in a mall location to advertise and I just want to hear how everyone would do it, it would be of great help. thank you

[andrewrichardgale]

up, up and away!

[MoneyMagnet]

You have to be more specific about what you are advertising, and what rights you have on the mall property.

One idea is to hand out fliers.

[AndrewHall66]

Nice post,

Marketing comprises all the actions a company or individual undertakes around creating, promoting and selling their products. Internet Marketing then means to use the Internet to either advertise or sell products/services with the help of the two most important Internet Marketing tools, websites and emails.
Or - stated extremely simplified - Internet Marketing is all about making money online.

There is a multitude of ways to accomplish this goal such as selling of physical or digital products via one’s own website or auction platforms, affiliate programs, CPA offers, membership sites, AdSense and other ad publisher programs, lead generation, mentoring programs and others.

[Warranties-For-Less]

Interesting,

When deciding how best to advertise, you must first clearly define your target market. In a mall, you have all types, so your product should appeal to the masses, as in general interest products or services.

What is your product, who is your target customer, and once we know that, then there would be more input for you. I ran mall kiosks program for introducing new product, not something in stores, so the kiosk was set up to allow free samples to test market, so again, what is your line.

Location is also critical in a mall setting. As example, I was promoting too seniors with arthritis, so you wouldn't set up kiosk in front of typical video game room in malls, or kiddie stores as example. Mall promotions can be very expensive, so it is always better to set up when mall sponsors events with many vendors setting up for a week as example, that is how I tested strategy before committing to the usual long term contracts malls mandate.

Advertising and marketing is a science, what works for one business will not work for another, and the same is true for all businesses. You must target market or you will wast a ton of money test marketing, and you don't want to make that mistake when you are first starting out.