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Thread: Email Marketing

  1. #1
    jayavenkat83's Avatar
    jayavenkat83 is offline Junior Member
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    Email Marketing

    Hello All,

    I would like to do email marketing to promote my website. I would like to know how effectively i can do that. How I have to organize the contents of my email.

    Moreover how to get the email database of a particular area?

    Please help me.

    Regards,
    Jayavenkat

  2. #2
    TrafficVault is offline Senior Member
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    Have you checked out ContstantContact or MailChimp? As for the database- bought lists are going to be very low converting- unless you pay A LOT.

    I'd encourage you to build your list by offering something of value to your customers for free. Or ask your current customers to sign-up for a newsletter (or similar) from your company.

  3. #3
    Anca is offline Junior Member
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    The content of the mail has to be short and on subject. Take care of the title, it has to be catchy, otherwise people will not even open your message. As for the database, the one created by you will be the most relevant. Start creating a database with the people interested in your product/service (evaluators, subscribers, etc) and you can expect to a successful campaign.

  4. #4
    singaboy is offline Senior Member
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    Do you have your own database ? you know all of them by person ? or its a list bought from somewhere ? If you dont have a db, try to build one. Build opt-in lists. For that you need to have a website in place..and generate traffic...visit as many forums as possible (like YE) post your site/blog with opt-in list in your signature...and generate a leads db...well, this is some work for you atleast for the next 6 months...

    Then, talk about DM.

    There are some basic principles like a catchy subject, getting reader's attention, offering 'benefits', call for action and such...but there is only one thing that can tell you what works and what not...and that is 'TESTING'....come up with a few marketing copies, test it with a small group and see which one generates the best response...

    Good Luck

  5. #5
    andrewlm's Avatar
    andrewlm is offline Senior Member
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    Email marketing can bring you success. You should have good quality content in email and reaching out targeted audience is main thing. You can get accurate and updated contact info of a particular area using any online business directories. I’m sure you’ll find it helpful.

  6. #6
    redslazers is offline Junior Member
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    If you have a mainstream wesbite buy a mailing list refering to your topic and start from there but if you have a niche you have to build the list your self or buy it off a competitor

  7. #7
    TrafficVault is offline Senior Member
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    Here's a tweet i posted a couple days- i think its relevant

    Email Marketing Benchmarks & Stats for Small Business | MailChimp.com Email Marketing Benchmarks- Stats on Open Rates, Click Rates, Bounces, and Unsubscribes Good Stuff.



    SEO, PPC, Web 2.0, Social Media, eCommerce -- 12+ Years Experience

  8. #8
    jingwen is offline Member
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    Email Marketing is difficult,at first the consumers need agree to receive your email,then you need write much more content.

  9. #9
    TrafficVault is offline Senior Member
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    I think of emails as another channel of communication. Web marketers have so many resources to keep in touch with their targets- Twitter, Facebook, LinkedIn, Flickr, YouTube, etc.

    Keep that in mind!



    SEO, PPC, Web 2.0, Social Media, eCommerce -- 12+ Years Experience

  10. #10
    WealthNet's Avatar
    WealthNet is offline Junior Member
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    Once you've built the site you want, start building your own list by offering educational content of high relevance and value to your target market. Don't contribute to the permissionless marketing assault via email. Market through education. Download my free eBook, "The Art of Business Development" at WealthNet- Generate more leads. Close more sales. Grow your business. for some insights into marketing your products or services.
    Clifford Jones, Founder
    WealthNet Partners, LLC
    Discover the Art of Business Development
    http://www.wealthnetpartners.com
    Follow us on Twitter Twitter/WealthNetTeam
    Get LinkedIn with us at http://www.linkedin.com/wealthnetpartners

  11. #11
    iamivanlee is offline Junior Member
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    Subscribe to my list by going to the link in my sig. THIS WILL TEACH YOU the techniques of how to build, grow and eventully profit off of your list by offering them TONS of FREE content that will help them learn how to make money.

    I know this sounds real self serving (and it somewhat is i must admit) But by joining my list and others who have experince with online marketing and watching how we market to our list you will learn how to do the same. You will see some ideas that you may want to copy and other methods that you may want to avoid.

    Plus tons of free content!! what do you got to lose?
    Ivanlee is an experienced Online Entrepreneur. After taking the last 3 yrs off to enjoy his spoils he is now back on the grind. Check out www.ivanlee.me where he routinly gives away FREE resources on how to make $$$ online.

  12. #12
    ratag1 is offline Junior Member
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    try using Global Gold for E-mail's I have found them to be very helpfull and simple to use.

  13. #13
    jonathanfigaro's Avatar
    jonathanfigaro is offline Moderator
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    Quote Originally Posted by jayavenkat83 View Post
    Hello All,

    I would like to do email marketing to promote my website. I would like to know how effectively i can do that. How I have to organize the contents of my email.

    Moreover how to get the email database of a particular area?

    Please help me.

    Regards,
    Jayavenkat
    Lost building is only effective once you have gain a lot of people on your list, but you must build that list first from opt in's. I suggest using other methods of marketing that will later lead to list building....

    Did this help?
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