It really depends on your business. Email is obviously the least expensive route per exposure but.....as we all know our inboxes are already cluttered thanks to unwanted solicitations. I would strongly consider direct mail advertising and cold-calling. I endorse 72hrprint.com, We Ship And print in 72 hours! for all print needs (business cards, mail cards, etc). As for cold calling, its not fun but...pretty effective. If you can call 100 people per day...its more than worth your effort. A good way to start out is try both. Send out 500 mail card flyers, wait a week or two and see if you get a boost. If not, try a phone campaign and call for a week straight...see how it goes. Responses are different for each market, therefore the methods will be different as well.
Logan Baker
School Marquee | LED School Marquee | LED Marquee Sign | LED Message Boards | Outdoor LED Signs





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