
Originally Posted by
EBITDA
Under the Securities Act of 1933, any offer to sell securities must either be registered with the SEC or meet an exemption. (or Reg D) contains three rules providing exemptions from the registration requirements. Reg D are for the benefit of small companies seeking to raise capital from.
There are also state laws to consider. Since you are seeking an investor you are by default issuing securities.
A Private Placement Memorandum, or PPM, is a way to communicate what your company is about and a summary of terms for the security you are offering. By using a PPM you are providing prospective investors/partners with a consistent communication of your offering, thus providing yourself with cover from potential securities fraud claims.
The other benefits from having a PPM is 1) you intentionally think through what you are looking for; and 2) you present a professional face to your fund raising efforts.
An attorney may charge you $15,000 to $20,000 or more (I spent $18,000 on my last PPM), but, and this is self serving, you can get a template and write you own for $397 from. Ping me if you have any other questions.
All the best,
Nick