Hello all. I am currently working on developing an Iphone game. I believe that some of my ideas should be protected, but being a novice in the field I have no idea where to start. If my game should become a success I need to know how to better protect my product against copycats. I would appreciate all and any suggestions you business gurus may have. I understand that eventually I need to seek professional help from lawyers and such, but would still appreciate some "free" advice.