The internet allows us to set up shop for relatively low money but most successful online retailers either have an accompanying brick & mortar storefront or a customer service line.
So what do you guys think about online only businesses that try to compete with major players in the industry? I'm talking about businesses that communicate through email only. What are the pros and cons and in this environment do you think it is the best time to try and enter the market with a business model that cuts overhead expenses to the bone (no storefront, no employees to answer phones, etc). Basically with this model the majority of costs are in the inventory itself.





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