What do you think is the best way to make a sale? - Being factual or laid-back?

[gregdavidson]

If you're a sales person, do you think you're more likely to make the sale if you're really factual as to why the potential customer should buy your product? Or do you think you should act laid back, almost as if you were their best friend?

[CybFun.com]

If you have an item people really want, that doesn't really matter.

[Gene]

I guess that it really depends on how the person is responding to you. If you think that they just want to know the cold, hard facts of "why should I buy this?", then maybe you should do just that.

[rejoice]

If you're a sales person, do you think you're more likely to make the sale if you're really factual as to why the potential customer should buy your product? Or do you think you should act laid back, almost as if you were their best friend?

your question doesn't make any sense... the opposite to being factual is to lie or omit the truth and pussyfoot your way around the sale in attempt to con the consumer...

the opposite to being laid back is to be intense... both can be excited but one is more in your face than the other... and then you have to factor in your individual style and remember that you need to adapt and relate to the consumer so they feel comfortable in your presence

there is no reason why you can't be factual and indifferent (laid back) as they are 2 completely different qualities and using one doesn't replace the other... remember: introduction, qualification, presentation, close, rehash

[VCNetwork]

Be genuine. I hate aggressive salesmen. Don't worry about making the sale today right now, if your genuine and you have a good product they will buy when they are ready. Don't neglect putting out the products features, just stay clean of, "How can I get you to go home with this today" I HATE THAT. Let the buyer feel comfortable, he will feel obligated in the end to buy from you.

[CybFun.com]

I agree. Customers will come when they are ready.

[TylerBakerllc]

I think sales is more about listening that trying to sell. As long as you are asking relevant questions, and they are answering them, you are in control of the conversation. By asking enough questions and listening to what they are really saying (not what we want them to say), they will tell you exactly what they want and when they want to do it. It is more of them telling you what they want, instead of you telling them what they want.

This method of course requires prospecting for the right clients, like any other sales method... But almost eliminates your customers objections because you have given them exactly what they asked for (if you did your job correctly).

-Tyler

[CybFun.com]

I agree on Tylor. Do not care for money and think you just serve the customers. Money will accumulates after that.