If you had a dollar for each person who thought you were trying to sell them on a pyramid scheme when you mention your multi level marketing (MLM) opportunity, you probably would be in a much higher tax bracket and could retire. It is truly astonishing how many individuals still mistake MLM for pyramid schemes! Yet are you contributing to this erroneous assumption simply by the words you use and explanations you do not tender? Are you, in some way, preventing your potential down line candidates from understanding the science behind MLM in general and your plan in particular?
Granted, you may not believe that you are part of the confusion, but in order to ensure that you become part of the solution, here are some points of conversation you will want to share with those to whom you explain about your multi level marketing business.
* Pyramid schemes are illegal endeavors that mimic MLM opportunities to an amazing extent. The key difference, however, is the fact that a pyramid scheme was a methodology for shuffling money from the bottom of the pyramid to the top without there actually being a good or service being sold. This made is a solely financial endeavor clothed under the auspices of being a business, and thus it became outlawed.
* MLM is a genuine and legitimate business that rewards those for the hard work they have done with those in their organization. Yet since the bottom is sheer endless, it is not uncommon for you to also receive the kind of top level remuneration that others are receiving, depending on the work you do.
* Understanding the science behind MLM will require you to explain to potential recruits that this business relies on their ability to simultaneously conduct two forms of business: marketing the product at hand and finding new distributors who will help them in this endeavor. The recruits will profit off their own sales, but a percentage of the profit will be credited to you.
* Another aspect of understanding how MLM truly works will force you to admit that a lot of ads and claims are grossly embellished. Thus, when an ad claims that the new recruit will make money while he or she sleeps this is an inflated statement and bears little truth. Unfortunately, it has become a staple in the industry and has become a point of contention for many reputable operators who find that they have a hard time locating qualified leads to participate in the business since the expectations are drastically altered due to misleading advertisements.
* You yourself must understand the various incarnations of the MLM business and since there are two basic schemes, one being the uni-level model which is the basic up-line and down-line mode of doing business and the other the binary method, which requires the individual to meet a set sales goal before any monies can be received, it is vital that you can explain to potential new recruits which system your opportunity favors.
As you become part of the solution in the explanation of the science behind MLM, you will find that more interested individuals will come forward to give this kind of a business a try.
To your success!





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