Tips for Marketing Recently Acquired Website

[rcavezza]

Hi everyone.

I recently acquired ProjectAcne.com and rights to its product, an ebook entitled "Project: Acne".

My first thought was to advertise with adwords, but there are 864 different sponsored links for the term acne.

I am considering putting the ebook in ebook directories. I already made an ebay classified ad with a link back to the website.

I am also thinking about potential sponsorship with email list owners where I split all sales 50/50.

Anyone else have any ideas? How does my strategy sound thus far?

Any input would be appreciated.

Best Regards,

Robert M. Cavezza
Cavezza Holdings LLC

[Aletheides]

You could polish the product and put it in ClickBank.

You could give the ebook away for free in return for list subscribers, then sell them on acne related products in the future through an autoresponder.

Overall your site is decent but your sales page needs help. There's also no direct link to the ebook from your main page, except for the book on the sidebar. You should change that.