I just launched PressEgg 2.0 - we have teamed up with PR Newswire to provide an extremely robust publishing platform for press release distribution. What I have found is that most small business people / entrepreneurs don't really understand what a press release is or how to use it. So I have built a PDF worksheet - you can follow along to build a great press release.PRWorksheet.pdf

Check out PressEgg.com to create an account or just to learn more about press releases and how they can help you promote your company - both online and in the traditional media space.