Hi,
Right now I sell silver jeweleries made by local artisans. I have about 5 artisans who produce their jewels and I put them on sale on my site.
I am planning on creating my own brand and then wholesaling the jewels to other shops and boutiques.
I am facing some problem with my brand name. I was planning to call it
XYZ Handmade Jewels.
I added "Handmade Jewels" to give an idea and a character to the name. For example we see many brands like ABC New York or ABC Paris or ABC Milan etc. But I am wondering if this would create any problems in the long-run. For example what if in few years I find some very good deals on Jewels not fully handmade? Or what if I start selling other things besides Jewelry under the same brand? What do you guys think I should do? Should I just go with a simple name and forget about a one-liner? Or should I pick something else?
And I would like to wholesale these jewels to boutiques and shops as I do not have enough capital to start my own for the moment. I was thinking about starting a website under the brand name and then make a small paper catalog or a flyer. This way when I stop by some shops I can hand them my flyer as well as give them my website as a reference.
Would stopping by some shops a good idea or are their seminars or exhibitions held to demonstrate our products to retailers?
Thanks in advance.
H





LinkBack URL
About LinkBacks






Reply With Quote

Featured on: