Looking for Input - Employee titles + corporate culture

[chanson]

Good afternoon fellow YE's.

I have come across a topic that I have to make some decisions on in th next couple of days and I am trying to gether further input. All input is welcome, but genuine input is appreciated.

Our IT/WEB company merged with another IT company due to growth and for various advantages(aligned corporate values, service exapnsion, marketshare, etc)..

We are forming a new company and also adding a SOCIAL MEDIA branch which is going to be a major focus for the biz moving forward.

We want to adjust our corporate culture slightly to encompass the following: fresh, creative, froward thinking, professional, trustworthy advisor, and accessible.

One of the changes we are considering is changing our employee titles. SO for example.. Our CIO(chief information officer) would become "President of tech stuff" or something along those lines..

I like that it is fun and will set the mood for new employees coming in to work for us. The three executives we have in our business are all professional and I am not worries about employees not taking us serious or anything like that. However I am concerned about what clients might think. So what do you think? Do you view that as creative, outgoing, fun, and someone you would want to do business with? or would you struggle to take us serious or think we may not be professionals?

Your input is appreciated.

CH

[dmshaddock]

Titles are important and play a role in how seriously a business is taken by not only clients, but the employees that work within the organization. I get wanting to be creative, but you have to balance it with the fact that you want others to take you seriously. I don't think that you have to stick to conventional titles, but the job titles should not raise eyebrows either. There are other ways to affect the mood of an organization from dress code, to the physical appearance of the company.

Good luck!