[mattadams]

So We are a design firm, (run by Young entrepreneurs of course!). I have a client who is developing a new business, and needs some help with their logo.

Actually, they like their logo. Im trying to get them to re-do it. I dont think it communicates what the do well.

Can you do me a favor, and be our Business related test market group? The "survey" is short. 1 question: What does this logo best look to represent to you. thats it.


factor1.wufoo.com/forms/client-logo-survey/def/field3=Biz_forum]Client]Client Logo Survey[/url] Logo Survey

I hope you guys dont see this as spam. I really want your opinions, and am not asking for any of your info.

thanks.

[TechAfric]

the logo doesn't say anything to me because I can't see any logo!

[meaghannf]

I look a look (and took the survey) and I really think it looks like the logo for a pediatrics/child heath care service of some kind. The colors are very "hospital-eque" and the image sort of looks like a kid with a shadow picture of them getting older.

Yeah, I overthink stuff :-P

[mattadams]

Over thinking is okay. Thats the problem with this logo in the first place. It was over-thought, and not even correctly. I hope the results of this pool will convince my client to re-think a few things, and let us shift the logo to a better direction.

Right now, after 60+ votes, less than 2% of people guessed correctly. Which is not the point. My point is actually what 52% of people did guess, that doesnt work for this client.

They have 3 distinct customers, and this logo only appeals to one. Leaving the other 2 not wanting to do business with this company based on pre-conceived notions from the logo.