Hey YE,

I am working on a marketing project for my class and we are being tasked with inventing a new product or service for hershey. This product could be a cross between current products or a completely new product. The service could be b2b or b2c. We are working through different broad concepts like, the asian market, micro-business development,and freestanding custom candy shops.

I would appreciate any ideas yall have or comments on what you see. The new idea could also be a new marketing campaign for any marketing people out there.

Thanks for your help,

Jake Russell