Google vs BING

[jbeaton04]

My website is getting more and more referals from Microsofts new search engine.
What is your take on it?
What does this mean in SEO land?

[PsiPro]

I'm by no means an SEO expert... but I would expect BING to slowly fade. From what I read about BING's algorithm, you shouldn't need to change much. I would give it a few months before I worried about it. I find it unlikely they will make a dent in google's iron grip. How many of us optimize our site for AltaVista afterall?

I don't trust a search engine with a massive background image and suggests the search term "linux windows" when i start typing linux...

[darrylgonzalez46]

I am getting good visitor too by MSN new search engine Bing.com

[jbeaton04]

I agree with you psipro, I think a lot depends on how they monetize it. If they make it so that it is biased in one way or another, it will fade quickly.

[The Stealthy One]

All I have to say is WOW! Bing is my new favorite, displacing Ask.com (haven't used Google as my primary engine in awhile, as their results are too loaded down with junk). In addition to text results, Bing's image results are superb! It will be interesting to see if it fades - I do agree the design is pretty dreadful.

[jbeaton04]

Ya so far I have found Bing very useful

[bananaman]

I also think Bing will fade.

Anyone remember Cuil, the "Google killer"?

Anyone remember Yandex?

They both showed up on the radar for a few weeks, then disappeared. Google is in the vernacular - it's in every day vocabulary . You can't beat that sort of dominance.

[jbeaton04]

Sure, google is absolutely dominant and will sustain a large share of the market.

Anyone remember Rome?
Anyone Remember Greece?

My point is, the world is in a constant state of change and no one entity can ever be infinitely dominant.
The United States will eventually fall and so will google (although google will most likely out last America)
Perhaps I went a little too far off topic but just wanted to point out that google will not hold the thrown for forever, especially in the information age.

[byzantium]

Sure, google is absolutely dominant and will sustain a large share of the market.

Anyone remember Rome?
Anyone Remember Greece?

My point is, the world is in a constant state of change and no one entity can ever be infinitely dominant.
The United States will eventually fall and so will google (although google will most likely out last America)
Perhaps I went a little too far off topic but just wanted to point out that google will not hold the thrown for forever, especially in the information age.

The only way Microsoft can beat the dominant winner is by force. Look what they did to Netscape. But that was when they were a rising star. Today, they're a target. Somebody will come along and beat them. Google will last for a while, and somebody will beat them too.

Ask your parents about when the government wanted to break up GM because GM had half the US auto market. Now, the government IS GM, or at least the primary owner. AT&T was once the legal telephone monopoly. When they were last heard from, they were being absorbed by SBC, which kept the flashy name but nothing else.

Sacramento is full of former supermarkets that were once part of a competitive market. Alpha Beta, Vons (ok, Vons moved to SoCal), Albertsons, Lucky, and a dozen others are now gone. The buildings usually got chopped up, made into churches and gymnastics studios. Some are simply abandoned, bearing the name of the last store that tried to manage a dead space. And then there's the legendary "ghost malls" of Fairfield, surrounded by chain link fence. Vacaville has a couple too. Marysville has an entire indoor shopping mall that was flooded 7 months after its grand opening. It's been slowly collapsing for the last quarter century.

And that's brick and mortar stores. Anybody remember Webvan or Pets.com? Webvan dumped a hundred Sun servers onto the market at once. Sun Microsystems never recovered from the dot.com crash. So yes, Google will eventually go away. But BING is simply MS trying to make do after Yahoo rejected a buyout offer. Ebay started Kijiji after Craigslist fought a hostile takeover in court. Learn how to distinguish between a threat and a dying company trying to rise again.

[jbeaton04]

Google is a collection of talented people. Microsoft is a collection of talented people. Both companies have the brand, infrastructure and capital to be successful in many areas. Sure, corporate culture is important and varies between the two organizations but there is no reason Microsoft can’t compete with Google if they put enough resources into it. You are right, they are no longer a rising star, they are a cash cow, a level better.

[JamesMann]

I think Bing is nothing new or amazing, and the relevancy is still low. However, as an advertiser, I actually do hope that they take some market share from google, because for one, Microsoft has good quality search traffic, but just not much volume, and for two, then Google will stop running their ad network like a dictatorship.

[jbeaton04]

absolutely, google has so much leverage it is ridiulous, they are like the wal-mart of the internet world

[chuff1026]

i have been getting some quality traffic from bing as well
i am on the second page in google for some specific key words and on teh first page at bing
so thats kinda cool
but i agree with the market share thing
they need to lose some so the cost of advertising will go down
but then again
so will my adsense income
so its a double edged sword
lol

[jbeaton04]

I dont think it would hurt your adsense income. No reason for google to pay you less per click, if anything, it may go up.