Chicken Soup for Business Owners - SEO Marketing for Customers
You didn't get into Business to fail, you want to succeed but this Economy has you guessing how to get more Customers and the right way to go!
Where have the customers gone? Let me remove 1 myth, they're not gone they are still there they just aren't spending like they were 2 years ago. All that means is your need to increase how range of targeting our potential customers. Ok, so how do we do that.
What I am about to say is going to be straight with no beating around the bush. Listen close and learn this and you will always have your Customers when others are slow. In the last several years what has gained popularity. Have we not gone from a Mechanical Age to a Digital Age. Yes and for those of you that have worked to keep up have a Website. But still the Customers are not there. It's good if you have a Website but as most of you are learning that isn't enough. We are still Advertising in our Regular mediums;
Conventional Advertising has never really increased over 2%-3% on a Return. The question is in todays Market can you afford it?
1. Newspaper -2%
2. Television - 2-3%,
3. Radio - 2%
4. Direct Flyers - 2%
5. Pay for Click Ads - 5% (Problem is your Competition can click on your link until the exhaust your Daily or Monthly Revenue allocated - this is called Click Fraud and it happens all the time)
6. Yellow Book - 1-2%
7. Email Marketing - 2% (Relatively cheap but the reality 98% Delete the SPAM) less than 2% actually buy from this)
Still no increase in Customers even with increases in the above. So here is where they are. The Internet has increased 10 fold in the last 9 yrs.. It has become very efficient for Customers to find Services and Products that otherwise wouldn't in front of them. So how are the finding these Services and Products to buy.
Most Popular Search Engines:
1. Google (Services 74% of Online Shoppers)
(Services the other 26% of Online Shoppers)
2. Yahoo
3. MSN
4. AOL
5. The other remaining Search Engines (80)
Heres a great test:
Go to Googles site then type in there search 3 or so key words that describe your service or product offered. 74% Shop this way. Ok your search is up if your not on Page 1 of Google your losing Customers to those that are. 96% of online Searches never leave the 1st Page of Google.
What are the Keys you need? Answer: There is 3 needed to hold the position continually.
Meta tags, Key word phrases and Linking of the 3 Linking is the key to holding a Position and it takes 1000's of Links to hold you as the most relevant and most important link to follow.
Who we are:
Business Web Dr. has been serving Businesses Nationwide for 6 yrs. Well before the hype and we have successfully served over 150,000 Businesses nationwide with optimization and Commercial Videos for interactive Advertising on the front Page of Google. We are not held by Industry Categories we serve every Business from the Loggers in Washington to a Printer, a Printer in Florida and a Pets Store up in New York State.
Your in Business to suceed, your success is ours. I will give you an Demonstration of the Service with you on using your Computer, it doesn't matter if you have a site or not. We will be able to answer every question you have. If I am on the phone I will attempt to answer but know I am working with clients nationwide. A famous man Harold B. Lee said this, "No one cares how much you know unless they know how much you care." How true that is.
I look forward to talking with you. If you leave a Message please leave me your Business Name, your name and contact Phone number.
My Contact information:
Dan Fine
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