Better way to start a business
I know there is room for debate on both sides of this question. What do you think is a better way to go when starting your own business, something you love to do? Or something that will make you money?
Example: just came over this while reading a post so ill use what made me think of it. The poster said that the largest demographic at a mall was woman between 30-60, so he suggested selling scrapbooking material and stuff that would interest the majority of custormer.
Or would you rather start something having to do with sports if you are really into sports?
Would like to hear what you guys think, passion, or a better chance at money?
Creator of Bamboo's Lip Balm