RE: Automotive Website Ad Revenue

[The_auto_God]

I am starting a new automotive website, and the largest challenge I have right now is trying to estimate the initial revenue from manufacturers' ads.

Does anyone know where I can find this sort of information? I understand that there are different rates depending on CPA, CPC, CPM, etc., but how do I get an idea of what each of these actions will produce for revenue?

Also, are there industry standards published somewhere for approximate rates per thousand visitors (i.e. 5 clicks per thousand visitors?)

Thanks!
Matt

[paul2145r]

Try BizStats. It seems like an interesting site that offers statistics on businesses in different (rather specific) industries.