Two Cooks Had A Contest And The Heat Was On

Most bloggers will measure a contests success by the amount of new subscribers they gain from it. This is very logical thinking and probably the true measurement of a contests success, but I want to know what my site has actually gained from holding a contest.

We all know that "content is king" and statistics are not. Measuring the success of a contest on a qualitative criteria is nearly impossible because it is subjective. I don't think a contest can be successful unless it helps you statistically so don't think I am telling you to forget the stats. But I also want you to keep in mind that a blog is about its content and if a contest gets you new rss readers that is great unless you haven't given them anything to read.

So how do you do this?

Please read the rest from my blog.

About Blogging Contests at Creadiv.