Comments on: Safety First! Think Before You Dive into Social Media http://www.youngentrepreneur.com/blog/safety-first-think-before-you-dive-into-social-media/ Young Entrepreneur Forums - your online discussion forum to share and talk about Entrepreneurship. A place to learn and to help others with starting, managing and growing successful business ventures. Thu, 09 Feb 2012 11:43:00 +0000 hourly 1 http://wordpress.org/?v=3.0.5 By: Robert http://www.youngentrepreneur.com/blog/safety-first-think-before-you-dive-into-social-media/comment-page-1/#comment-17340 Robert Fri, 16 Jul 2010 10:30:52 +0000 http://www.youngentrepreneur.com/?p=5214#comment-17340 First of all let me give an appreciation of this wonderful post. Social media is a time consuming and most of the people who wants to build their presence needs to park some time for this activity. If most of the business are part of this. If not, later they will be thrown out. Now, the question is how effective and leveraging is a different issue. I heard that many other platforms are under development like you mentioned. If you look at google, they want to be in this space with their buzz. Social media is not part of the one person job. It has to have a guideline in place, so that many people in the company and business can speak out their voices through this media. Robert First of all let me give an appreciation of this wonderful post.

Social media is a time consuming and most of the people who wants to build their presence needs to park some time for this activity. If most of the business are part of this. If not, later they will be thrown out. Now, the question is how effective and leveraging is a different issue.

I heard that many other platforms are under development like you mentioned. If you look at google, they want to be in this space with their buzz.

Social media is not part of the one person job. It has to have a guideline in place, so that many people in the company and business can speak out their voices through this media.

Robert

]]> By: kellybriefworld http://www.youngentrepreneur.com/blog/safety-first-think-before-you-dive-into-social-media/comment-page-1/#comment-17239 kellybriefworld Wed, 14 Jul 2010 19:51:02 +0000 http://www.youngentrepreneur.com/?p=5214#comment-17239 Great post! This is why having a social media strategy is important. Before plunging headlong into the social media marketing void, you should first outline why you want to be on a social media site, how do you intend to use the site and its tools/apps to promote your brand and what do you want to achieve from all of these. Does integrating social media into your business/marketing plan mean your employees can access social media sites in the office? after all your fan page and/or Twitter account needs to be updated right? This is where a social media policy comes in. Should you permit or prohibit social media access in the workplace? Decision-makers and IT managers should know the issues surrounding social media in the workplace. Great post! This is why having a social media strategy is important. Before plunging headlong into the social media marketing void, you should first outline why you want to be on a social media site, how do you intend to use the site and its tools/apps to promote your brand and what do you want to achieve from all of these.
Does integrating social media into your business/marketing plan mean your employees can access social media sites in the office? after all your fan page and/or Twitter account needs to be updated right? This is where a social media policy comes in. Should you permit or prohibit social media access in the workplace? Decision-makers and IT managers should know the issues surrounding social media in the workplace.

]]> By: company logo design http://www.youngentrepreneur.com/blog/safety-first-think-before-you-dive-into-social-media/comment-page-1/#comment-17215 company logo design Wed, 14 Jul 2010 13:34:02 +0000 http://www.youngentrepreneur.com/?p=5214#comment-17215 I agree that many new entrepreneurs lack the planning stage of small business and assume that throwing themselves out there will draw in the potential clients. They rarely consider that all their actions need to be in accord with their company message. How they deliver their message (social media outlets) and what exactly they say in their message should all incorporate the company’s business goals. I hope more entrepreneurs see this article in order for them to take advantage of social media marketing. Having a Facebook account is great but knowing how to use it to help your company’s bottom line, is something many new entrepreneurs lack knowledge in. Again, great post! I agree that many new entrepreneurs lack the planning stage of small business and assume that throwing themselves out there will draw in the potential clients. They rarely consider that all their actions need to be in accord with their company message. How they deliver their message (social media outlets) and what exactly they say in their message should all incorporate the company’s business goals. I hope more entrepreneurs see this article in order for them to take advantage of social media marketing. Having a Facebook account is great but knowing how to use it to help your company’s bottom line, is something many new entrepreneurs lack knowledge in. Again, great post!

]]> By: Corinne http://www.youngentrepreneur.com/blog/safety-first-think-before-you-dive-into-social-media/comment-page-1/#comment-17076 Corinne Mon, 12 Jul 2010 14:04:54 +0000 http://www.youngentrepreneur.com/?p=5214#comment-17076 Great article Gabriel. Many companies view social media as sort of an extra "thing" to focus on in addition to their main marketing campaign, but it definitely deserves the same amount of, if not more, attention. It's important to come up with a plan and identify exactly what social networks will be most effective for your plan. It's important to update your pages constantly too so your customers won't get bored! Great article Gabriel. Many companies view social media as sort of an extra “thing” to focus on in addition to their main marketing campaign, but it definitely deserves the same amount of, if not more, attention. It’s important to come up with a plan and identify exactly what social networks will be most effective for your plan. It’s important to update your pages constantly too so your customers won’t get bored!

]]> By: Dawn Austin http://www.youngentrepreneur.com/blog/safety-first-think-before-you-dive-into-social-media/comment-page-1/#comment-16874 Dawn Austin Fri, 09 Jul 2010 18:09:30 +0000 http://www.youngentrepreneur.com/?p=5214#comment-16874 Great discussion today, I agree that many new entrepreneurs lack the planning stage of small business and assume that throwing themselves out there will draw in the potential clients. They rarely consider that all their actions need to be in accord with their company message. How they deliver their message (social media outlets) and what exactly they say in their message should all incorporate the company’s business goals. I hope more entrepreneurs see this article in order for them to take advantage of social media marketing. Having a Facebook account is great but knowing how to use it to help your company’s bottom line, is something many new entrepreneurs lack knowledge in. Again, great post! I am bookmarking this site for future reference. Great discussion today,

I agree that many new entrepreneurs lack the planning stage of small business and assume that throwing themselves out there will draw in the potential clients. They rarely consider that all their actions need to be in accord with their company message. How they deliver their message (social media outlets) and what exactly they say in their message should all incorporate the company’s business goals. I hope more entrepreneurs see this article in order for them to take advantage of social media marketing. Having a Facebook account is great but knowing how to use it to help your company’s bottom line, is something many new entrepreneurs lack knowledge in. Again, great post!

I am bookmarking this site for future reference.

]]> By: StartupSidekick http://www.youngentrepreneur.com/blog/safety-first-think-before-you-dive-into-social-media/comment-page-1/#comment-16871 StartupSidekick Fri, 09 Jul 2010 17:26:38 +0000 http://www.youngentrepreneur.com/?p=5214#comment-16871 Fantastic article. I have seen countless companies operate under the belief that if they simply utilize Twitter or Facebook, then they are enacting a sound social media strategy.. Wrong! One of the gems of this article is that you can use the typical questions asked by Gabriel as a checklist for your company. You can basically print off the following section (I am): * What is your commitment to the social media campaign (manpower, time investment, budget and duration)? * What are the goals of the campaign? * What are the criteria for measuring the success or failure of the program? * How do you plan on measuring the success or failure of the campaign? * Who will be at the “steering wheel” of your social media campaign? * Does anyone in your company have social media expertise? * More importantly, does that person(s) have the skills to deliver your key messaging through social media? * To what extent are you willing to outsource your social media campaigns? This article is highly actionable, and something that every entrepreneur should bookmark. Unlike many 'theoretical' articles on blogs, you can actually use this one immediately. Nice article Gabriel Jason http://twitter.com/StartupSidekick Fantastic article. I have seen countless companies operate under the belief that if they simply utilize Twitter or Facebook, then they are enacting a sound social media strategy.. Wrong! One of the gems of this article is that you can use the typical questions asked by Gabriel as a checklist for your company. You can basically print off the following section (I am):

* What is your commitment to the social media campaign (manpower, time investment, budget and duration)?
* What are the goals of the campaign?
* What are the criteria for measuring the success or failure of the program?
* How do you plan on measuring the success or failure of the campaign?
* Who will be at the “steering wheel” of your social media campaign?
* Does anyone in your company have social media expertise?
* More importantly, does that person(s) have the skills to deliver your key messaging through social media?
* To what extent are you willing to outsource your social media campaigns?

This article is highly actionable, and something that every entrepreneur should bookmark. Unlike many ‘theoretical’ articles on blogs, you can actually use this one immediately. Nice article Gabriel

Jason
http://twitter.com/StartupSidekick

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