We live in a world where we can no longer depend solely on our education, and certainly not on employment. This would explain the increase in the number of people who are branching out on their own and starting their own businesses. If you happen to be one of these people who are thinking about [...]

The issue of raising funds for a new business is a worry that’s notorious for giving entrepreneurs sleepless nights. Often, an entrepreneur will have terrific ideas, plans, and projects, but they lack the funds to go anywhere with their ideas. This can obviously be a real setback for many people and has the potential to [...]

Being an entrepreneur means making a lot of important decisions, and the decisions you make will often please some, and displease others.  Some people might even go to the extent of publicly criticizing you for some of your decisions.   And in some cases, your worst critics can even be those closest to you.  For some [...]

Starting a business is a lot like starting a marriage. At first, all parties are in dreamland, with a vision of changing the world, having lots of fun, and raking in the profits.  But all too soon, reality sets in. Product development is stuck at that 90% mark, a key person leaves, and customers are [...]

Will 2012 be the year you start your business? If you’re not already an active entrepreneur, now is the perfect time to take that leap. And if you are, it’s time to take it to the next level. The fact is, any year is a good year to start a business. Yes, the economy is [...]

As 2011 speeds to its conclusion, now is the time to reflect on your company’s current performance and establish priorities moving into 2012. In order to set the stage for a productive year, it’s important to think about your top objectives as well as some tactical ways that you can test them.  These two components [...]

Sustainability: the big ‘S’ buzz word of the moment. We all hear it a lot; many of us talk about it; some of us are trying to put it in to practice in one way or another. Here are a few of my experiences of trying to be sustainable as an entrepreneur and some examples [...]

Have you looked yourself up online lately? Do you know what shows up? Embarrassing college photos? An unfortunate public record? Perhaps you share a name with a convicted felon or you received national press for being the world’s cutest baby and that’s all people can seem to find about you. No matter what the case, [...]

Every day we make decisions. Do I brush my teeth? Do I go to work? Do I work hard? Do I stop at the coffee shop for my favorite $5 latte? Do I buy that new car? Do I check in on my best friend?  Do I book that awesome get-away? Do I eat the [...]

It’s the holiday season for many of us! Family dinners, New Year’s Eve parties and a general slowing-down of work. But what if you’re an entrepreneur? And what if your clients don’t stop at this time of year? I speak from first-hand experience: my company is an online media business operating two main sites: BusinessBecause.com [...]

Social media platforms provide entrepreneurs with a number of key tools for branding and marketing. These tools can measure results, generate leads, increase conversion and awareness rates and improve the overall return on investment (ROI) So why do so many small business owners adopt a ‘spray and pray’ mentality, or worse employ a no-show attitude, [...]

You have to love a New Year. It means you can start afresh, change your wayward habits and create new stretch goals for you and your business. It is also a great time for reflection and to celebrate all the successes and failures of the year that is now behind you. You can take through [...]