A lot of businesses slow down during the summer months, and with gas prices skyrocketing and triggering other price increases, this summer might be worse than most. If your business is one that does better when the temps are lower, don’t let it ruin your summer. Take advantage of the slow time and get your [...]

We all want thriving, successful businesses; and the reasons behind our desire for success vary from person to person. However, there is one thing we all want to avoid – mediocrity. Mediocrity will stall success. Mediocrity will keep the status quo. Mediocrity will manifest itself in struggle. Second rate may get your foot in the [...]

With the way the economy has been over the past three years, you might be having trouble seeing any bright spots. A report came out several months back that said we are officially out of the recession, but looking at the unemployment numbers and empty storefronts in so many cities around the country, you have [...]

As an entrepreneur and manager of your company, what do you pride yourself on? Career advancement for your employees, regular meetings, providing recognition for a job well-done – these are all great attributes. Now what about the less obvious and more difficult task of candid discussion? Any good leader will work to build camaraderie among [...]

The purpose of a white paper is to deliver information about your business to your prospect in an educational format. You should pick a topic that will generate awareness to a problem your services are designed to address. At the body of the white paper will educate the reader on the issue, and provide a [...]

When you’re deciding how to go about starting a new business, one option is often to purchase a franchise. There are franchises for just about any type of business you can think of these days, from dog groomers to accountants. Franchises offer a lot of benefits. They can provide the franchisee with a proven system, [...]

Too many entrepreneurs confuse motion with momentum. We all know someone who repeatedly tells us how “busy” they are, when it’s hard to see what they get done. Momentum is moving things forward (mass x velocity). Founders or employees in constant motion, but with no momentum, will kill any startup. It is true that motion [...]

Shred your marketing plan? Are we advocating doing away with marketing plans? No. Shred it and start over! Unless your marketing plan was created within the last two years, it is obsolete and needs to be reborn. It used to be that a good marketing plan could carry your company for years without a lot [...]

When the New York Times began its new subscription service, and limited the number of articles a subscriber could access each day, the comments on the stories went crazy. Okay, crazier than comments usually are. “And so, the countdown clock to the demise of the New York Times begins ticking in earnest…” “The NYT is [...]

Previously, I wrote about the expensive and controversial “fat tax” and provided some useful tips to stop paying it.  While we all most likely don’t enjoy paying taxes of any kind, the fat tax is particularly insidious because it is a double whammy – your health deteriorates while your monthly gym membership fee goes to waste, [...]

A nonprofit corporation is a corporation that is formed for purposes other than generating profit. Nonprofit corporations are formed pursuant to different state law than standard for-profit corporations. There are many types of nonprofits, such as churches or church associations, charities, schools, medical providers, legal aid societies, volunteer services organizations, professional associations, research institutes, museums, [...]

You hear it called by many names: a mastermind group, success team, think tank, advisory board, etc. But it’s got one purpose, and that is to help you get your business to where you want it to be. Whether you’re just starting out, struggling to make it, or looking to take your business to the [...]