Never Get a "Real" Job

December 7, 2010
Never Get a "Real" Job

We are thrilled to announce the launch of a new book today!  Our good friend, Scott Gerber, has written a book that speaks to what matters most to us, and it launches today.  The book is entitled Never Get a "Real" Job – Dump Your Boss, Build a Business & Never Go Broke!, and it promises to be a guiding light to young entrepreneurs everywhere.  Scott's mission in writing the book is to help young people overcome the devastating epidemic of youth unemployment and underemployment (which affects over 100 million millenials worldwide), by teaching them how to build successful businesses that are capable of generating real revenue.

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Never Get a "Real Job teaches young entrepreneurs how to create businesses from the ground up.  But it does more than that.  It focuses on building income-generating companies and shows you how to do it without investment money.  And Scott knows what he's talking about.  He's an internationally syndicated columnist, an angel investor, small business writer, and most importantly, a serial entrepreneur himself.

To quote Scott:

“The ‘work hard, get good grades, and go to college to get a job’ mantra is dead.  If we don’t want Gen Y to become a lost generation, we must stop wasting time sending out resumes and, instead, start building real income-generating businesses that are capable of supporting us. It’s time for our generation to start creating our own jobs instead of begging others for them.”

Scott believes, as we do, that we are in a defining moment in our history.  We are undoubtedly the most entrepreneurial generation in history, but we are being guided down other, less productive, less empowering, less important paths by everything around us.  From the media to the education system and even our own families, we hear the same old advice about the "right" way to enter the workforce – as someone else's employee.

But we don't have to buy into that advice.  We have a choice, and Never Get a Real Job tells you in no uncertain terms how to make the right choice when it comes to taking command of your own future.  Our recommendation: Go out and get this book – and put it into practice today!


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Matthew Toren is an award winning author, serial entrepreneur and investor. He co-founded YoungEntrepreneur.com along with his brother Adam. Matthew is co-author of the newly released book:Small Business, Big Vision: 'Lessons on How to Dominate Your Market from Self-Made Entrepreneurs Who Did it Right‚ and also co-author of Kidpreneurs.
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