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Matthew Toren
Matthew Toren is an Award Winning Author, Serial Entrepreneur, and Investor. He Co-Founded YoungEntrepreneur.com along with his brother Adam. Matthew is co-author of the newly released book:Small Business, Big Vision: “Lessons on How to Dominate Your Market from Self-Made Entrepreneurs Who Did it Right” and also co-author of Kidpreneurs.
5 Ways to Dominate Your Niche by Vlogging
By Andy Havard | October 24, 2011
Internet video and video blogging are rapidly becoming the most popular forms of media on the web. Bloggers worldwide are trading in their keyboards for webcams and enjoying a new found popularity for their sites and engaging more effectively with their audiences and subscribers than ever. With so many bloggers heading down the video blogging [...]
How Email Marketers Can Leverage Treasure Hunts
By Denise Keller | October 17, 2011
For years, Costco has made an art out of the Treasure Hunt with up to 20% of its total stock being items of strictly limited quantity which may only be present in the store for a week. Some of the merchandise may be seasonal, but others may be trendy or outright surprising, such as products [...]
8 Essential Small Business SEO Tools
By Guest Author | October 7, 2011
Search engines are essential for getting your site noticed; however, it is an enormous challenge to optimize your site when you don’t have the resources or tools necessary. With these tools, you can optimize your page both on and off site. 1. Google WebMaster Tools Webmaster tools give you the ability to improve your target [...]
How Young Entrepreneurs Can Conquer the New Mobile Email Marketing Frontier
By Denise Keller | September 2, 2011
“Go west, young man, and grow up with the country.” This famous quote, attributed to 19th century newspaper editor Horace Greeley (but actually originated by John Soule), was responsible for countless thousands of young men and women heading toward the great American frontier to stake their claim to fortune and a better life. Although the [...]
20+ Social Media Power Tips To Generate Leads
By Michele Welch | August 31, 2011
Social media has become the cornerstone of business marketing efforts. It’s no doubt that this phenomenon will only strengthen over time. And now with the new powerhouse Google+ on board, even more exciting times are upon us. But for many entrepreneurs and business owners the question still remains, “how do we effectively use social media [...]
With Daily Deals Websites, It’s All About The Exposure
By Angela Denby | August 29, 2011
In the heart of an economy that’s far from healthy and a growing number of unemployed in the U.S., it’s no wonder that daily deals websites like Groupon and Living Social are an attractive solution for businesses and consumers alike. I’m assuming that most of the reader base here at Young Entrepreneur has at least [...]
How to do Due Diligence on Investors Before Funding
By Martin Zwilling | August 24, 2011
Due diligence should always be a two-way street. A while back, I published an article on “Understanding the Dreaded Investor Due Diligence,” describing what investors do to validate your startup before they invest. Here is the inverse, sometimes called reverse due diligence, describing what you should do to validate your investor before signing up for [...]
How to Take Your Social Media Global
By Christian Arno | August 19, 2011
As part of the social media generation, it’s probably a given that you’re already using it to further your business efforts. Those little ‘likes’, follows (and more recently +1s) can really get your business known. It seems simple enough. Set up your relevant accounts and off you go. But for those businesses trading internationally, it’s [...]
5 Things Every Entrepreneur Needs to Know about Keywords and the Art of SEO
By Gabriel Shaoolian | August 3, 2011
I’m often surprised when otherwise business savvy entrepreneurs tell me they are interested in building a Web presence but can’t articulate the reasons why. Invariably, it turns out, their goals are mostly the same: driving traffic and converting visitors into leads. Sounds simple enough. However, achieving these goals takes plenty of planning and work, just [...]
The Biggest Mistake Internet Entrepreneurs Make
By Annie Mueller | August 1, 2011
My last post was all about why you shouldn’t give up on the dream, and as I sat down to think about my next post here I realized the logical follow-up was something along the lines of Okay, now what? How Do You Get There? If I convinced you to keep plugging away at your [...]
Social Media Missteps May Be Worse Than No Steps
By Martin Zwilling | July 15, 2011
If your startup can’t be bothered with social media, or has no plan to take advantage of it, then you are definitely at risk these days. But simply jumping in is not enough. Before you start spending money and time being a user, you need to understand how it can help you and your business. [...]
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