Comments on: Does Social Networking Really Improve Profits?

By: Tyler

Tyler — Sat, 23 Jan 2010 22:16:48 +0000

I think social media for start up companies should be more than just a part of their marketing campaign but should be the main component. Most new businesses rely largely on word of mouth. Today, when people have a good product or service this “digital word of mouth” could be spread over much larger networks of people than ever before. Small businesses with great products finally have an opportunity to have their voice spread with little to know budget. Ideally, if you are good at what you do people will talk about it.

By: Milan

Milan — Sat, 09 Jan 2010 19:46:01 +0000

Of course it does, without social media most online entrepreneurs would still be stuck with marketing and promotion. Social media proves a lot, doesn’t it? There is evidence and examples everywhere to be seen, even on here, I guess??

By: Omar

Omar — Sat, 09 Jan 2010 00:23:45 +0000

Great article!

“… rather than a tendency to spread corporate reserves and resources too thinly to try and reach the appropriate audiences.”

This is such an important quote. Find your target market before you start spending money and resources. This reminds me of David McClure’s (@davemcclure) presentation on finding a target market.

Omar
@omarjead

By: Dubs

Dubs — Fri, 08 Jan 2010 21:38:50 +0000

Khris –

One of the main advantages of Twitter / other social networking platforms is the ability to link directly to your customers, real-time, all the time. Businesses that I have worked with have been able to significaty improve customer service / interaction, not to mention get a better feel for the changing dynamics of the markets in which they compete. It is the collaboration and information exchange that makes these tools valuable for business – instead of asking your employees to do secondary research about emerging trends that may affect your business, chances are someone is doing it for you on Twitter.

Twitter and most forms of social networking are free. Only thing you lose is a couple of hours of your time – but if you are smart with your time you should be able to squeeze in what you need for social networking.

By: Khris Lores

Khris Lores — Thu, 07 Jan 2010 14:29:13 +0000

I am very new to this.. just trying to figure out if Tweeting is worth my time. I see the reports but have no idea how much of my day should be spent on tweeting and actually have no idea. Where do I go to try to get a non-biased education for what it is that will help me make the most of my time?