How to Make Money Online – Entrepreneur University

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This week’s Entrepreneur University comes from GT Bulmer. GT is a freelance writer and a home-based Internet Marketer presently building his online presence with a portfolio of affiliate programs and products.

GT shares with us his advice on how to make money online:

“Since the dawn of humankind and the first exchange of an item or service for something else of value, the desire to succeed in one form of business or another has attracted many aspiring entrepreneurs.

The nature of business has evolved over time. Now Internet marketing is the trend. Not everyone succeeds, but for those with experience, or a little insider insight, the rewards can be spectacular.

Making money online doesn’t have to be difficult. Like any business, it does require determination and focus, but if you apply the right methods, success can be as easy as 1-2-3.

For example, here is the basic formula you need for online success:

1. Product or service, preferably something in demand that fills a perceived need

2. Method or system to reach the masses with your message

3. Built-in process to produce steady, residual income: either a product or service with recurring billings, or an autoresponder system that follows up with your list regularly, presenting new sales messages

You can spend a lifetime getting the necessary experience. Or you can save time and effort by learning from others who have paved the way. The challenge, of course, is finding the right marketing “guru” to guide you.

The key here is to spend time online researching products and opportunities, visiting business and marketing forums and generally becoming familiar with potential niche markets and products you may be interested in marketing and selling.

In the course of your research, you will begin to recognize marketing leaders and will be in a better position to identify and choose one or two from whom you may be able receive additional information, training or possible mentorship.

My basic philosophy for success comes from a few select leaders in sales and marketing.

For example, in the 1970s and 80s, I was inspired by leading mail order marketing guru of the day, E. Joseph Cossman. Cossman specialized in marketing proprietary products throughout the world and his sales reached into the millions of dollars.

His success did not stop at just the profits he made from direct sales of the items he promoted. He did something else to multiply his rewards: he helped others. He revealed his success system to others and he mentored the most serious of them to marketing success.

Cossman often said, “If you give a man a fish, you feed him for a day. If you teach a man to fish, you feed him for life.”

Like E. Joseph Cossman, I believe that true marketing success lays in helping others. The sense of personal achievement is greater, making the financial rewards much more meaningful.

Today, men and women around the globe are seeking success through Internet marketing. Those who achieve it the quickest are the ones who learn how to apply existing and proven systems for success.

With the right product or service, a proven method for marketing and a process for residual income, making money online doesn’t have to be difficult.

Do your due diligence and find the right product and methods for you. Internet success awaits.”

Is there a topic you would like to learn more about for the next Entrepreneur University? Leave a comment below and we’ll try to find an expert to discuss your topic!

Evan Carmichael

Adam Toren

Adam Toren is a serial entrepreneur, mentor, investor and co-founder of YoungEntrepreneur.com. He is co-author, with his brother Matthew, of Kidpreneurs and Small Business, BIG Vision: Lessons on How to Dominate Your Market from Self-Made Entrepreneurs Who Did it Right (Wiley). He’s based in Phoenix, Ariz.