How Committed are You to Your Business?

February 16, 2012
How Committed are You to Your Business?

The best intentions for a successful business do not necessarily guarantee a business that is actually successful.  The responsibilities of starting a business don't simply end once the business has been started.  The next important step is keeping that business going!  Here are a few tips on how to keep a great business afloat and running:

1. Engage a supporting staff.

Enjoyment of work can mean more than anyone expects to the success of any company.  Surrounding yourself with employees, investors, or even customers you enjoy spending time with will inevitably create a positive work environment.  A happy company likely means a healthy income.

2. Ask for help.

It is virtually impossible to run a successful business by wearing all the necessary hats needed to keep a company buoyant.  The best owners are able to acknowledge their own personal strengths as well as weaknesses and fill the roles with individuals strong in those certain areas.  A stellar salesperson is very infrequently also a meticulous accountant as well as a good office manager. It's okay to not have all the answers.

3. Leave space for change.

Being flexible is crucially important for any long term running company.  Designing a company with the ability to change for any sort of environment can make or break any company when the unthinkable happens.

4. Set honest and clear goals.

Who wouldn't want to build a company out of the garage and one day own a multi-billion dollar global company, like say, Apple or Microsoft?  But how did they get there?  Developing a long and short term set of goals will set you up to reach big while developing the game plan to set mile markers along the way.

5. Check in on progress periodically.

Owning and running a business can be quite exhausting.  Don't forget to check in every once in awhile on how things are coming along.  Taking a step back from the day-to-day work will help you review whether or not you're on your way to reaching your overall goals.

6. Keep up the good work.

Again, owning and running a business can be exhausting!  Frequently the financial benefits don't come rolling in the door right away.  Staying motivated is so essential to pushing your company through the tougher times.  Write a list of all the accomplishments and goals you've surpassed and keep those good thoughts going.

7. Don't forget your goals.

Take the occasional breather to take an inventory of what you are doing, where things stand and if things are working how you'd like them.  Though it is important that your company be flexible with changing times and environments, it's also vital that those in the decision making roles for any company keep their overarching sights set just where they were originally intended.

8. Remember to have fun.

Frequently dedicated business owners delve into a project and begin "living to work" rather than "working to live."  The business is very important, but so is the quality of your life and the lives of your employees.

9. Stay on your toes.

Imitation is not just the epitome of flattery; it can also spell trouble for your company.  Being vigilant to changes in competition, market situations and consumer needs can make or break a company.  Stay on your toes so that your company isn't knocked out of the way!

10. Keep a positive attitude.

Remaining on an even keel of positivity can mean more to making or breaking a business than any other attribute.  By staying positive, you'll be more agile to change conditions as needed and find new opportunities where negativity probably would have found barricades.

Simply following the 10 rules above can't and won't guarantee a successful business, but they certainly should come into the mix to get it there.  Don't forget, a great business plan doesn't mean absolute success.  Dedication and hard work are just as important — and probably more so.

Adam Toren is an Award Winning Author, Serial Entrepreneur and Investor. He Co-Founded YoungEntrepreneur.com along with his brother Matthew. Adam is co-author of the newly released book: Small Business, Big Vision: “Lessons on How to Dominate Your Market from Self-Made Entrepreneurs Who Did it Right” and also co-author of Kidpreneurs.

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Adam Toren is a serial entrepreneur, mentor, investor and co-founder of YoungEntrepreneur.com. He is co-author, with his brother Matthew, of Kidpreneurs and Small Business, BIG Vision: Lessons on How to Dominate Your Market from Self-Made Entrepreneurs Who Did it Right (Wiley). He's based in Phoenix, Ariz.
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