Archive | Internet Marketing

SEO Advice – I Slept Through Class

It’s time for another SEO Advice post! Last week, I offered free SEO advice to PUA Lingo. I’m going to continue my SEO Advice series today by helping out another YoungEntrepreneur.com blog readers, Arik J. Flanders from I Slept Through Class.

Arik J. Flanders - http://www.isleptthroughclass.com/

Hi Evan,

In reference to your SEO Advice blog post, I wanted to submit my site (www.isleptthroughclass.com) to be considered in your featured article. The website is rooted around a college based niche that creates a platform for students to share classroom information in a socialized environment. The site has shown continual growth at more than 900 colleges and universities around the country. We have used a variety of techniques to help boost our SEO including, posting on blog/forums, being featured in many different online school newspapers, submitting all of our press releases and media publications to digg, delicious, stumbleupon, etc. We have also purchased key words through the major search engines and have split tested the ones with the highest conversions. We use many social bookmarking sites, post our viral videos on many of the major shared networks, utilize twitter, facebook, myspace and friendfeed. However, with all of these efforts combined the major search engines are still only our third highest traffic generator.

Therefore, we would really like to hear your opinions, thoughts and advice on how we can better use our resources to help boost our SEO traffic.

Thank you kindly for any and all of your time,

Arik J. Flanders
College Marketing Consultant
www.isleptthroughclass.com

My Recommendations

1) Get Some Content

Search engines send visitors to content so you need to make sure you have enough of it on your site. Aside from the blog and a few points in the Answer Board you don’t really have any content that Google can see because you have to have an account to log in. You should write articles on your important keywords like “college class notes” with at least 300-500 words. If you give the search engines the content they are looking for they will reward you with traffic!

2) Target Your Keywords

The title tag of your home page is I Slept Through Class:: college class notes. Take out the I Slept Through Class and put in more relevant keywords. You’re going to rank for I Slept Through Class because it’s your domain name. You want to start ranking for the other keywords that people who haven’t heard of you yet will be searching for. Once you’ve identified the top keywords, put them in your title tags as well as in the content across your site.

3) Be Careful About Link Buying

Watch out with the link buying strategy. It can help give you a short term Page Rank boost but if you do too much of it Google can penalize or even ban your site. The better strategy would be to create valuable content that people will want to link to instead of having to buy the links. Maybe you could release some of your notes for free or put a top 20 list together of the most slept through classes. Think of creative ways to build useful and valuable content and you’ll have all the links you need.

Good luck Arik!

Readers, what do you think about Arik’s website?

To learn more about how to get SEO tips for your website please read my post: Need SEO Advice? Submit Your Site!

Evan Carmichael

Posted in Internet MarketingComments (3)

SEO Advice – PUA Lingo

It’s time for another SEO Advice post! Last week, I offered free SEO advice to Duzo Design. I’m going to continue my SEO Advice series today by helping out another YoungEntrepreneur.com blog reader, Casual from PUA Lingo.

Casual - http://www.pualingo.com/

Hey Evan,

I’m the webmaster of PUA Lingo (http://www.pualingo.com/), a glossary site targeted at the pickup and seduction niche.  We’ve tried to apply all the SEO techniques we’ve come across (from great sites like yours), but would appreciate any advice on anything we might be missing.  Thanks!

-Casual

My Recommendations

1) 300 Words Minimum

You have done a pretty good job of your on-site optimization. Your title tags are usually descriptive and you have up to date content through your blog. To give yourself the best chance of ranking for your posts I would suggest making sure each one is at least 300 words (500 words is ideal). For example, your page on Green Pick Up Artist (http://www.pualingo.com/2008/12/green-pickup-artist-gpua/) has very little content on it. Now, you rank #1 in Google for Green Pick Up Artist (GPUA) but you are not #1 for GPUA. Adding more content to all the pages will help you rank higher in Google and for more keywords.

2) Get More Links

You have a lot of content but until you get more links it will be difficult to drive much traffic. Right now your homepage stands at a Page Rank of 2 out of 10. Start a link building campaign to get more people pointing towards your site. This could include related PUA websites, popular bloggers who cover the niche, and any media who are doing stories on it. Getting quality links will help leverage all the content you already have and help it rank more prominently.

3) Use Keywords In Your Title

The title of your blog posts usually impact the title tag of your pages and is therefore the most important part of your on-site optimization efforts. In your blog post The Naturalization of Game both the title tag and the H1 tags are The Naturalization of Game. If you want to get posts like these ranked and leverage the hard work you have done to create the article, choose keywords that people are searching for in your post titles. You can use the Google Keyword Tool to find out which keywords are being used the most and how competitive they are.

Good luck Casual!

Readers, what do you think about Casual’s website?

To learn more about how to get SEO tips for your website please read my post: Need SEO Advice? Submit Your Site!

Posted in Internet MarketingComments (4)

SEO Advice – Duzo Design

It’s time for another SEO Advice post! Last week, I offered free SEO advice to AtLargeNutrition. I’m going to continue my SEO Advice series today by helping out another YoungEntrepreneur.com blog reader, Timothy Marshall from Duzo Design.

Timothy Marshall - http://www.duzodesign.com/

Hi there!

I would love for you to give me advice, tips etc on my website’s SEO performance. The site http://www.duzodesign.com. It is for my company, Duzo Design, LLC. It’s a web design company based in Connecticut.

Thanks,
Timothy Marshall
Duzo Design, LLC

My Recommendations

1) Title Tags

The title is one of the most important elements in your onsite SEO. It’s located above where it says http://www.duzodesign.com. Right now your homepage title tag reads Duzo Design, LLC > Innovative Web Design. You already rank at the top of Google for Duzo Design so I would take it out and focus in on Innovative Web Design. You should also talk about Innovative Web Design on your home page – right now you only mention it in a picture. Take the text out of the picture and create content around the key phrase “Innovative web design”.

2) Create More Pages With Text

If you want to rank for your website you should have at least 300 words of content on each page. Right now none of your pages meet this criteria. You should look at how you can increase the word count on your pages as well as add new pages in. For example, you will want to create a page called Innovative-Web-Design.html which is an article that is 300-500 words that talks about how you create innovative web designs. This will then help you rank for that key phrase. Rinse and repeat for the various terms you are trying to rank for.

3) Get More Links

Google’s ranking system is based to a large degree on the incoming links that you have. The more high quality links your site has, the better you will rank. Right now you have very few links and your Google Page Rank is 1 out of 10. Start reaching out to people to build those links (this blog post is a good start) – the more links you can build the better your chances will be of ranking for your keywords!

Good luck Timothy!

Readers, what do you think about Timothy’s website?

To learn more about how to get SEO tips for your website please read my post: Need SEO Advice? Submit Your Site!

Posted in Internet MarketingComments (9)

SEO Advice – AtLargeNutrition

It’s time for another SEO Advice post! Two weeks ago, I offered free SEO advice to Poker Strategy, Theory, and Tips. I’m going to continue my SEO Advice series today by helping out another YoungEntrepreneur.com blog reader, Daniel from AtLargeNutrition.

Danielhttp://atlargenutrition.com/

hey,

I read your blog regularly and your SEO advice seems solid and straight forward.

I run http://www.atlargenutrition.com/ and I was wondering if you could give me similar advice? I am starting on this business full time in 2 months time and want to really focus on SEO, but I am very rusty and haven’t really bothered about it for a while!

Thanks,

Daniel

My Recommendations

1) Home Page Title Tag

You’ve done a great job of generating links and building Page Rank (now a 4 out of 10) which will increase your ability to rank for different keywords. Your homepage gives you the best chance to rank so you want to put your important keywords in the title tag on the home page. Right now your title tag reads “At Large Nutrition – Your number one choice for nutritional supplements.” You’re going to rank for At Large Nutrition because it’s your domain name so take it out and put your important keywords “nutritional supplements” at the beginning. Right now it’s your most valuable key word sequence and it’s at the end of your sentence. You can also add in a few more keywords that are targeted. Most people don’t ever read the title tags but Google sure does. Also make sure to keep it under 100 characters.

2) Be Consistent in Your SEO

You have some good content on the site which will help drive traffic. You want to make sure that your SEO efforts are being maximized on each page. For example, on your article page http://www.atlargenutrition.com/nitreanprotein_report.php your title tag reads “Why you should choose Nitrean protein over other protein powders!” Then the actual title of your article is “What Makes Nitrean the Best Protein Value on the Market?” and the article URL itself is nitreanprotein_report.php. You should keep all three the same and choose the most strategic keywords for them to give you the best chance of ranking for the selected keywords.

3) Don’t Have the Same Title Tags For Multiple Pages

As mentioned already, your home page title tag reads “At Large Nutrition – Your number one choice for nutritional supplements.” which you are now going to change. I then go to your articles page and guess what it reads? You guessed it: “At Large Nutrition – Your number one choice for nutritional supplements.” Make sure that every page has a unique title tag to give each page the best chance to rank for different keywords.

Good luck Daniel!

Readers, what do you think about Daniel’s website?

To learn more about how to get SEO tips for your website please read my post: Need SEO Advice? Submit Your Site!

Posted in Internet MarketingComments (3)

New Alexa Update, Record Month For YoungEntrepreneur.com

alexaFor those of you Alexa fanatics out there you’ll be pleased to notice that they just launched a new version which includes new features as well as an algorithm update.

The toolbar is still out of date but the if you go to Alexa.com you can enter in your site to see how you’ve fared.

YoungEntrepreneur.com, for example moved from 61,485 to 33,470 overnight! Needless to say, I’m a big fan of the new rating system!

Also, you’ll be able to see stats such as estimated bounce rates and time on site for the url you enter in. The layout is much more bubbly and user friendly.

On another note, March was the best ever month for our blog in terms of new RSS subscribers! Our previous best month was February 2008 when one of our blog posts hit the front page of Digg and it caused a surge in readership of 192 new RSS subscribers for the month.

I’m pleased to say that we passed the record month in March with 202 new RSS subscribers! Thank you everyone for your loyalty and for continuing to read our blog and tell your friends about us!

Hopefully we’ll continue our record setting pace – I’m looking forward to cracking the 2,000 RSS subscriber mark!

Evan Carmichael

Posted in Internet MarketingComments (2)

SEO Advice – Poker Strategy, Theory, and Tips

It’s time for another SEO Advice post! Last week, I offered free SEO advice to Adventure Mopeds. I’m going to continue my SEO Advice series today by helping out another YoungEntrepreneur.com blog reader, Aaron Tucker from Poker Strategy, Theory, and Tips.

Aaron Tucker – http://jacktenoffsuit.com/

Hi,

I saw your blog post on youngentrepreneur.com. My site is www.jacktenoffsuit.com. I would love if you could help me out!

Thanks,

Aaron Tucker
My Recommendations

1) What’s With The Forward?

Your website is jacktenoffsuit.com but when you enter the url it automatically forwards you to jacktenoffsuit.com/homepage/. If you’re doing it through a 301 redirect then any Page Rank on your main page will automatically forward to the homepage folder but why do it? The closer your keywords are to the left of the url the more it will help your SEO efforts so unless there is a good reason for having the homepage folder, I would eliminate it. If you absolutely have to have it in, at least change it to a keyword that will help you drive traffic like /poker-tips/ instead of /homepage/.

2) Use Your Keywords

Blogs are great for SEO because most blogging platforms automatically optimize many aspects of your site. This takes some of the work away from you but you still have to pick good keywords if you want to drive traffic! The most important place where your keywords should be is in the title of your post. Your recent post Raise ‘em ‘Til They Crack might be descriptive of the content you have in the post but it’s not going to help you drive traffic. How many people are searching in Google for “Raise ‘em ‘Til They Crack”? For your future posts I would suggest trying to target keywords that you see people actually typing into Google so the hard work you put into creating content will pay off with visitors!

3) Put The Keywords In The URL

One of the SEO drawbacks from many blogging platforms is that they don’t put your keywords in the url of the post. For example, your post on Annette Obrestad MTT Strategy Guide is listed as http://jacktenoffsuit.com/homepage/?p=364 instead of http://jacktenoffsuit.com/homepage/Annette-Obrestad-MTT-Strategy-Guide. Having the keywords in the URL will give you a nice SEO boost and there is usually an option in your blogging platform to turn it in. It’s just usually set off by default.

Good luck Aaron!

Readers, what do you think about Poker Strategy, Theory, and Tips?

To learn more about how to get SEO tips for your website please read my post: Need SEO Advice? Submit Your Site!

Posted in Internet MarketingComments (10)

SEO Advice – Adventure Mopeds

It’s time for another SEO Advice post! Last month, I offered free SEO advice to FreshPow!. I’m going to continue my SEO Advice series today by helping out another YoungEntrepreneur.com blog reader, Shawn Miller from Adventure Mopeds.

Shawn Miller – http://www.adventureislandcompany.com

I would like to get your thoughts on my website:

www.adventureislandcompany.com

Thank you,

Shawn Miller
Adventure Mopeds
My Recommendations

1) Pick Your Keywords

If you want to rank in Google you have to be strategic about the different keywords that you’re trying to target. As an example, for your business you might want to go after “Florida Moped Rentals” or “Pensacola Moped Rentals.” What keywords would help bring in qualified traffic for you? A good start might be to look at what keywords people are already using to find your website and if you think those are high quality keywords or not. Identifying the best keywords is definitely the first step in any SEO strategy.

2) Use Your Title Tags

The title tag on your homepage is the part in blue above where it says http://www.adventureislandcompany.com. That’s one of the most important elements that Google factors in and it’s great because most of your readers won’t even read up there (unless they are in the SEO industry of course!). You should put your keywords up in that title tag. Right now you have “Adventure Mopeds” which is great but is that really a good keyword for you? Use your targeted keywords that will help drive in more traffic for your site!

3) 300 Words of Content

Google loves content and, as the expression goes, “content is king.” You want to make sure that you have at least 300 words of content on each page that you want to rank in Google’s index. Your homepage really only has one paragraph of text so you need to beef up your descriptions! Pictures are great to help sell your service, especially in an industry like yours, but Google wants to see text so make sure to put at least 300 words on the homepage and every page on your site so you can increase your odds of ranking and bringing in new customers.

Good luck Shawn!

Readers, what do you think about Adventure Mopeds?

To learn more about how to get SEO tips for your website please read my post: Need SEO Advice? Submit Your Site!

Posted in Internet MarketingComments (10)

SEO Advice – Do You Want To Be Featured?

Last week I announced that a new blog layout was coming (New Young Entrepreneur Blog Design Tomorrow!) and I wanted to thank everyone for the great feedback and support!

I’ve also been out of commission for the past 24 hours as a stomach illness has kept me in bed so I apologize for being slow to get back to people who have emailed me. I got up only to find out that I can’t get into my AdSense account either! But the show must go on and tomorrow will be a better day!

It’s been great to cover Internet Marketing and SEO Advice every Thursday and I’m now calling for more websites to profile and offer advice to!

If you check through the blog history for SEO Advice, you’ll see some of the posts that I’ve done in the past. I have Shawn Miller, Aaron Tucker, and Daniel lined up for the next couple of weeks. They have very interesting websites and they make great case studies for what can be done to improve your rankings in Google.

But we need more!

If you want to build a link to your site, get featured on our blog, and also get some valuable advice to improve your search engine traffic then this could be the opportunity for you.

To learn more about how to get SEO tips for your website please read my post: Need SEO Advice? Submit Your Site!

Evan Carmichael

Posted in Internet MarketingComments (1)

New Young Entrepreneur Blog Design Tomorrow!

new-blogUsually on Thursdays I post about Internet marketing and give search engine optimization advice to our Young Entrepreneur blog readers.

Today I’m excited to talk about a new layout for our own blog that will be launched tomorrow!

Young Entrepreneur founder Adam Toren has been working hard with the YE development team to create a fantastic new layout that is slick, easy to navigate, and more user-friendly.

It’s the first redesign since I’ve been involved in the blog and it’s already made a big difference for me. Part of the switch has been to upgrade our WordPress to version 2.7 which has been a dream to use compared to version we used to be on – thanks Adam!

What To Look For In The New Template

Here are a few of my favorite features in the new template:

  • The main categories like Entrepreneur University and our Entrepreneur Polls are listed across the top which  allows for easy access to them.
  • We’ve switched from a three column layout to a two column one at the top of the blog which makes the right side look less cluttered
  • We’ve opened up a few new and visible ad spots for any readers who want to gain extra exposure to our entrepreneur community (hint hint – contact us to learn more about ad rates)
  • The right sidebar will showcase some of the most Popular posts, Latest posts, and Recent comments for quick access
  • The overall look and feel is also quite different and more spacious

I hope you enjoy the new blog template and look forward to your comments tomorrow!

Posted in Internet MarketingComments (8)

SEO Advice – FreshPow!

It’s time for another SEO Advice post! Last month, I offered free SEO advice to CADrite. I’m going to continue my SEO Advice series today by helping out another YoungEntrepreneur.com blog reader Ariane from FreshPow!.

Ariane – http://www.freshpow.ca

Hi Evan,

I was wondering if you could take a look at our site http://freshpow.ca for your series of SEO Advice.

Our monthly traffic has hit 2000 and we seem to be getting a variety of visitors but our sales are not really on par with our traffic.

Is there a way that we could change that – a way that we may be overlooking or just simply not doing?

Your help would be super appreciated!!!

Thanks,

Ariane

My Recommendations

1) Where Is The Traffic Coming From?

Congrats on getting 2,000 visitors per month to the site! I see that you’re active on Facebook, Twitter, and other social networking sites. Social networking traffic is notoriously known for not converting into sales – that’s why advertising rates for social networking sites are plummeting. Traffic from search engines, however, tend to convert much better because people are searching for a solution to a problem as opposed to trying to kill some time by browsing through Facebook. Focus on building more search traffic to increase your conversions.

2) How Do I Sign Up?

The homepage is really a blog, which is great for generating pages that Google will index, but you focus so much on your twitter posts and updating your blog with great content that you’ve left out the most important part for a corporate website – asking for the sale! The homepage should showcase the great work that you’re doing with nice visuals as well as the clients you have and their testimonials. Tell me a little about the benefits of working with you and why I should contact you or learn more about your services. It’s great to build a following but you need to convert that audience into customers if you want to run a business from the website.

3) Promote Your Own Products First

The main blog post that I see on the homepage is a review about customizing your headphones to match your equipment (REVIEW: Match your headphones to your equipment with iFrogz). This could be a good post for your site, except for the fact that at the end of it tell people to go to the iFrogz website if they want to buy the product. If it’s not your product and you’re not making money from it, don’t put it as the first thing people read when they come to your site. I’m sure iFrogz is going to be happy with you but it won’t help your business grow.

Good luck Ariane!

Readers, what do you think about FreshPow!?

To learn more about how to get SEO tips for your website please read my post: Need SEO Advice? Submit Your Site!

Posted in Internet MarketingComments (4)



Subscribe Via RSS (What's RSS?)

Or enter your email address below to get updates sent to directly to your inbox:


Add to Technorati Favorites

Advertise Here

  • Popular Posts
  • Latest Posts
  • Recent Comments



This site recommends Website Magazine for 'Net Success

Website Magazine


ss_blog_claim=
e10bba2d7c63506ab70c9e0f025a31f3 ss_blog_claim=e10bba2d7c63506ab70c9e0f025a31f3