The Most Expensive Keywords Online - SpyFu Review - Day 1
Two weeks ago I listed SpyFu as one of the top tools that business owners can use to help them make money online. It was one of the suggested links from Epiar’s Ken Jurina.
After the post I was contacted by Sidra Condron, Director of Marketing for SpyFu with the following message:
Hi, Evan
I read your description of Ken Jurina’s presentation at SES Toronto, and I wanted to drop and note and say “thanks.” I know that you weren’t able to include a reference to everything that he covered, so we appreciate your inclusion (even more!) of SpyFu in your summary.
We just launched UK services, and we’re prioritizing some other capabilities for the near future, so we are really excited about even more things to come. Thanks again for the mention and all the best to you!
After a few emails back and forward Sidra gave me a three month subscription to SpyFu to check it out and showcase some of the features to YoungEntrepreneur.com readers.
I just started my subscription today and upon logging in I immediately noticed their list of Top 100 lists. In the lists they give you information such as the Top 100 SEM Spenders (if you’re looking to target potential advertisers), the Top 100 Most Expensive Keywords (CPC), the Terms with the Most Clicks per Day, the Top 100 Ad Buyers, UK vs. US Keywords and Websites, and the Most Changed Keywords and Websites.
Here are the Top 5 Most Expensive Keywords (CPC)
- Conference calling companies - $51.66 CPC
- Purchase structured settlements - $51.48
- Home owner secured loan - $50.36
- Mesothelioma patient - $50.23
- Austin texas dwi lawyer - $50.03
Imagine what the conference calling companies must be making from their online campaigns if they can afford $51.66 just for a click!
I’ll report back when I’ve had some more time to play with the program. So far it seems to be an extremely valuable tool for keyword research. I had run across SpyFu in the past but never paid attention to it until the SES Toronto presentation - I’m glad I found it again!
Has anyone heard of / used SpyFu before?
YoungEntrepreneur.com Blog Manager
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5 Comments so far
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The best part of that is, without a doubt, the fact that “Austin Texas DWI Lawyer” is on that list. Must be a lot of demand down there.
would love to have a top 3 site for dui lawyer in Austin Texas - I paid a DUI lawyer $1000 for about 30 minutes in court to get me off the hook - no wonder they can afford rates like this!!!
[…] The second, and perhaps most important key development leading to the increasing sophistication of click fraud done through botnets, is that the people behind these scams are starting to put more efforts into ensuring that the junk content created at their web sites would increase the probability of having their botnet click on highly popular and consequently very expensive keywords, thereby earning more on a per click basis. Coming up with an approximate price for a keyword is done through third-party services keeping track of popular keywords. In fact, sometimes keywords in the content are irrelevant if they start taking advantage of typosquatted domains so descriptive that they’ll attract a great deal of relevant and high priced ad links on hundreds of thousands of parked domains. […]
I currently live in Austin and work in the criminal court system. I can tell you that DUI’s are HUGE down here. I estimate that at 3 A.M. approximately 7 of 10 people on the road are intoxicated. I drive home at this time every night and I call it drunk dodging.
It’s because of the 6th street bars and their “if you are still standing, we are still pouring” philosophy and also being a college town. Big business for all those involved… judges, attnys, counties… etc.
I just started my subscription today and upon logging in I immediately noticed their list of Top 100 lists. In the lists they give you information such as the Top 100 SEM Spenders (if you’re looking to target potential advertisers), the Top 100 Most Expensive Keywords (CPC), the Terms with the Most Clicks per Day, the Top 100 Ad Buyers, UK vs. US Keywords and Websites, and the Most Changed Keywords and Websites.