7 Keys to Making Sure Your Blog Readers Feel Appreciated
Online audiences can be fickle and unpredictable. The average reader loses interest in an article within a few seconds. Even if they do read your article, they will probably never come back if you aren't careful about how you engage …
Create a Winning Facebook Ad Campaign
If you are trying to market to a specific demographic, you are going to find that Facebook ads are often more effective the Google Ads. That's not to say that they always win, but they are often more targeted to …
Can Social Media Change an Industry?
There are many industries that are starting to prosper due to the social media revolution. In Napa Valley, CA, many wineries are now turning to social media to promote their products. Even small wineries have used Facebook to bring new …
New Opportunities with Facebook's Real-Time Analytics
A little over a week ago, Facebook made an awesome announcement. For the first time ever, Facebook marketers can use real-time data to measure the effectiveness of their social media campaigns. With these tools, marketers can assess the impact of …
Guest Blogging Works if You Put in the Effort
There are many ways to get traffic to your website and build links for SEO results, but guest blogging is probably one of the most effective. The concept of guest blogging is actually fairly new and has really taken off. …
The Stigma of Entrepreneurs as Unemployed
As first-time entrepreneurs, we have probably all found that we can't get a fair shake from some of the people we meet. They don't really understand what we are doing, so our efforts are often ignored as the work of …
6 Steps to Create a Great Blog and Quit Your Job
Many bloggers doubt that they can make a living publishing online. I can share the stories of two online entrepreneurs I have spoken with personally. They were both able to quit their job and make a full time living in …
Timing Your Activity on Twitter
You have probably noticed that some of your tweets yield less traffic than others. Using Twitter is essentially a science turned into an art. There are so many variables that go into tweeting that only experience can tell you what …
With Social Media Marketing a Little Listening Goes a Long Way
Online businesses typically want to try to increase their exposure through social media. There are obvious reasons why exposure is great for business, but it shouldn't be the only thing to focus on. Instead of increasing the number of customers, …
Your Earlier Years Dictate Your Propensity to Take Risks
Most entrepreneurs are destined for their careers from the day they are born. They may not make presentations detailing their dreams of becoming an entrepreneur for their second grade Career Day, but they exhibit the traits they need to succeed. …
Creative Ways to Use Others to Reduce Your Workload
The best entrepreneurs know that they need to work efficiently in order to stay ahead. Many online entrepreneurs are lone wolfs who are not accustomed to working with other people. Other entrepreneurs are too proud to ask for help. However, …
Using LinkedIn Groups for Power Networking
LinkedIn is a great tool for building relationships for those who know what they are doing. Many LinkedIn users think that they should join as many groups as they possibly can to maximize their ability to use the site successfully. …
Are You Afraid to Succeed? Here's Why
No entrepreneur goes into business with the desire to fail. Entrepreneurs are some of the most disciplined and hardest working people in the world. Yet, some of the most talented and ambitious entrepreneurs fail intentionally. They are not aspiring to …
Four Tips for Quality Power Networking
Every entrepreneur knows how important it is to network and build solid business relationships. Whether you engage with people online or in the real world, you are going to need others to bring your dreams to fruition. Understanding the importance …
Know Your Worth: Pricing Strategies that Work
Setting an appropriate price for your product or service is both one of the hardest and most important aspects of running a business. Most entrepreneurs don't have any idea what they should be charging. As strange as it may sound, …
How to Influence People through Marketing
When you are perfecting your marketing strategy, you need to know how your customers think and what it takes to influence them. Human beings are stubborn creatures who are reluctant to change their perceptions. When you market to them, you …
Do You Have what it Takes to Be an Internet Entrepreneur?
Many people dream about becoming the next Mark Zuckerberg. However, 95% of bloggers have fewer than five visitors to their website in a given week. Of course, many bloggers just want to share a few stories and pictures and couldn't …
Sell Innovation by Keeping it Simple
As an entrepreneur you don't only have to sell your products to customers. You also have to sell your ideas and strategies. Your partners, potential investors and even your family members who want to you to justify your lack of …
Successful Financing in a Recession
Running a successful business in a recession is not always easy. Financing one can seem downright impossible when you think about how miserly lenders seem these days. It is not as difficult as it seems, but you must adapt to …
Don't Let SEO be the Focus of Your Business
SEO is a huge topic for Internet entrepreneurs. Sometimes, we can get carried away into thinking that the success of our business is defined by how well we rank in Google.  I sometimes have to convince myself that my ability …
Myer-Briggs Personality Styles and Entrepreneurship
The study of personality types has been a tool that has been used to help people predict their future careers. The Myer-Briggs model has been one of the most popular and just about every career has been assigned one or …
Is Facebook Better than LinkedIn for Growing Your Business?
In a previous article, I mentioned that there are a number of social networking sites on the Internet and entrepreneurs are best suited to focus on those that provide the best returns on their investment. The major networking sites have …
How Excessive Planning Can Ruin a Business
It is no secret that success in business is rarely left to chance. Luck plays a part, but sound decision making is always the card that makes any serious business prosper in the long run. Carefully laid plans are typically …
Google Sandbox — Named for Impatience of Webmasters
One of the biggest fears that website owners have is that their site will not rank well in Google. When it comes to optimizing their site, many of them are afraid that if they build too many links in too …
Your Elevator Pitch – Be Smart From the Start
Writing a great elevator pitch is an essential part of networking.  It can take timing and practice to get right for those that haven't gone through the process before.  However, if you follow a few basic principles, you can create a strong …
