Monthly Archives: October 2011
Virtual Office 101: Tips for Better Productivity
I started my virtual company – Java Social Networking – about three years ago, and since then we’ve grown to 8 employees (and 1 dog) who work from homes and coffee shops around the country. Virtual offices pose their own …
Get Creative with Social Media: How to Make it Work for You
Social media marketing is a great way to network and share information.
Introducing the 2011 Yoshiyama Young Entrepreneurs
As promised, The Hitachi Foundation has announced the 2011 Class of Yoshiyama Young Entrepreneurs! The Yoshiyama Young Entrepreneurs demonstrate business approaches that help create greater economic opportunity for low-wealth individuals in the United States. This marks the second year of …
Can You Charge What You’re Worth?
Sometimes when you see those big checks independent consultants get, it may seem tempting to leave an office position and strike out on your own. Before considering such a move, it pays to take a look at the real money …
Ten Ways to Get Your Funding Request Discarded
After struggling to create your business plan for months, every entrepreneur likes to think that their document is inspirational and will reach someone who is smart enough to see the brilliance of the idea, intuitive enough to recognize their business …
Young Entrepreneurs: "Quit being such babies!" Tim Sykes Tells it Like it Is
Tim Sykes, Founder and CEO of Investimonials and Profit.ly, had a different college experience from most university students: skipping classes at Tulane in favor of trading penny stocks every day, he turned $12,415 in Bar Mitzvah gift money into $2 …
5 Ways to Dominate Your Niche by Vlogging
Internet video and video blogging are rapidly becoming the most popular forms of media on the web. Bloggers worldwide are trading in their keyboards for webcams and enjoying a new found popularity for their sites and engaging more effectively with …
Everything You Need to Know About Building Your Brand
The American Marketing Association defines a brand as a “name, term, design, symbol, or any other feature that identifies one seller’s good or service as distinct from those of other sellers." Brand is lofty term that means a lot for …
Knowing Your Value – and How to Communicate It
Want to know the one thing that matters most in business? It's value. Whether you're talking about the value an employee delivers, the value of the products and services you offer, or the value you receive from your vendors, pretty …
Going global from the comfort of your home office
Ahhh, the internet. When it's not providing us with cute pictures of cats or provoking outcry by changing the layout of our favorite social networks, it's helping small start-ups go global. Taking that first step into foreign waters can be …
Be a Better Entrepreneur — 4 Key Areas for Focused Improvement
Want to be a better entrepreneur? I do. Even though my brother and I have been in the entrepreneurial arena since grade school, we each know that there's always more to learn and always room for improvement. That's one of …
How Email Marketers Can Leverage Treasure Hunts
For years, Costco has made an art out of the Treasure Hunt with up to 20% of its total stock being items of strictly limited quantity which may only be present in the store for a week. Some of the …
Your Executive Summary Needs to Grab Investors
Modern investors love to first read a two-page summary of your business plan, formatted like a glossy marketing collateral sheet, with text well laid out in columns and sidebars, and a couple of relevant graphics. This one had better grab …
Why We Don't Have Sick Days
My companies don't have sick days. Or vacation days. Or days off. We don't have them and my employees love it. Ever wonder why most businesses require employees to work at an office during certain hours, even though physical location …
The Entrepreneurial Life: Personal Freedom
Most people, when asked what they would change about their lives, mention personal freedom as something they’d like more of. The biggest culprit when it comes to keeping people on day-to-day lockdown is work. A solid 40-60 hours are held …
YE Interview: Brian Reich, Author of Shift & Reset: Strategies for Addressing Serious Issues in a Connected Society
I recently had the privilege of reading a truly outstanding book, and just had to interview the author to share his insights. Brian Reich is the author of Shift & Reset: Strategies for Addressing Serious Issues in a Connected Society. …
The Ideal Location for a Startup
Our office rent renewal just came in. A painful 18% increase on last year! We’ve started the arduous negotiation process: we say “as reliable sitting tenants we were expecting a renewal discount”; they say “average rents across London have risen …
8 Essential Small Business SEO Tools
Search engines are essential for getting your site noticed; however, it is an enormous challenge to optimize your site when you don't have the resources or tools necessary. With these tools, you can optimize your page both on and off …
Young Entrepreneur Interview: Matt Peters, Co-Founder of Pandemic Labs
Along with Brennan White, Matt Peters is the co-founder of Pandemic Labs, a social media marketing agency based in Boston, MA. Their agency helps businesses to navigate their brands through the gantlet of social media and use this powerful tool …
5 Pitfalls When Jumping from Corporate to Startup
Many people, especially those who have spent years struggling up the corporate ladder, dream of jumping ship and becoming an entrepreneur. But every job move is fraught with risk, and the move from employee to entrepreneur is on the high …
Young Entrepreneur Interview: Emerson Spartz, CEO of Spartz Media
Emerson Spartz is a great example of what a young entrepreneur can do if they believe in themselves and are willing to work for their vision. Emerson began home schooling at the age of 12 and started creating a website …
5 Advantages of Small Town Entrepreneurail Living
I live in a small Midwestern town of about 100,000 people. You've likely flown over it on your way to a coast. It's called Columbia and it's in the great state of Missouri. The weather is nice about three months …
