Monthly Archives: July 2011
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The 4 Universal Approaches to Entrepreneurship

In an increasingly homogenized world, entrepreneurship is being defined by a common set of global principles. Although, what we discuss today, in not how to achieve entrepreneurial success in a global village; we attempt to understand the universal principles that …
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The 17 Rules of Bootstrap Marketing

Too many people in the small business world believe in the saying, "It takes money to make money."  While it would be nice to have a huge ad budget, the truth is that most of us don't start out with …
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The Family Business — For Better or Worse

Deciding to go into business with family is an exciting decision that can bring out the best and worst in your collective relationships. There are numerous examples of family businesses that have developed into world-conquering brands: Walmart, Fiat, and the …
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Young Entrepreneur Interview: Costin Tuculescu of AnyMeeting.com

How do you make money by giving something away? Just ask the subject of today's interview, Costin Tuculescu. Costin, a software engineer by education, is a serial entrepreneur whose passion lies in creating new technologies, finding solutions to technology problems, …
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Overlooked Secrets of Successful Entrepreneurs

Entrepreneurs are not born successful. They work long and hard to achieve their goals. If you have a plan and are willing to put forth the time and effort needed to see your plan through, you too can be the …
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Is Good Ever Good Enough When It Comes to Your Small Business?

Starting a small business takes work and resources — specifically, your most limited of assets: time and money. You invest a great deal in something you believe in, but are still uncertain if it will succeed. Nobody likes to fail, …
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7 Keys for Kicking Fear's Butt and Starting a Business Now

Entrepreneurship is risky, right? That's what we're told. We're told that a lot of people (most, by some estimates) fail at being a business owner and some lose everything. That's pretty scary. But it's the rest of the story that …
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Implement a Bidirectional Lead Generation Strategy

Effectively generating leads is critical for most young businesses and entrepreneurs and the ability to execute in this area can often be a significant factor in the business successfully getting past the startup stage. One way that we can improve …
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Finding Investors — 5 Steps for Success

So you have this fantastic startup idea, and you're committed to making it work, but you don't have the funds it will take to get it off the ground. The simple solution is to find investors. It's simple, but not …
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Protecting Yourself from Your Partner's Creditors

Many entrepreneurs would rather not  think of what could occur to their businesses if creditor troubles arise, however, it is often very important to structure the ownership of business assets to provide flexible and effective limited liability should something unexpected …
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How Bad Do You Want It?

About a year ago I read a post where the writer asked, "How bad do you want it?" It's amazing how one simple question can evoke such strong emotions. I answered with a resounding "YES" and went on to write …
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Social Media Missteps May Be Worse Than No Steps

If your startup can't be bothered with social media, or has no plan to take advantage of it, then you are definitely at risk these days.  But simply jumping in is not enough. Before you start spending money and time …
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How to Double Your Business in Any Economy

For a lot of entrepreneurs all over the world, times are tough. Unemployment is high, prices are high, debt is high, it's difficult to get financing, and even some of the largest companies haven't been able to weather the storm. …
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The Upside-down Impact of Email List Size on Facebook & Twitter Response

Social media has had a powerful impact on entrepreneurs' email marketing strategies. In just a few years, email marketing has been transformed into a fully interactive symbiotic conversation, enhanced through a number of social networking platforms. To paraphrase an Oldsmobile …
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Critical Factors for Successful Meetings Management

Strategic meeting management (SMM) is defined as a disciplined approach to managing meetings in order to achieve business objectives in line with corporate goals and visions. SMM has become a key concern as the economic downturn has forced businesses to …
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Why You Need the Foreign Language Internet

You’ve got a great idea, now how can you make your business grow rapidly? The fact is that most products and services are easily exportable, and the easiest way to do that is over the web. For a small amount …
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How to Become an Idea Machine

"I think and therefore I am" said Descartes. A modern day successful entrepreneur might as well say "I think and therefore my business thrives." Entrepreneurship thrives on ideas. Ideas are the fuel that drives business, the lifeline in times of …
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6 Fundamental Traits of Great Small Biz Managers

Being a successful business manager is not always as easy as it may seem. Effective management requires the ability to blend a technical understanding of your business, excellent people skills, effective decision making abilities, and more. For many entrepreneurs, ideas, …
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Ten Risks Every Entrepreneur Faces

You have probably heard plenty of times that being an entrepreneur is a risky business, and investors talk all the time about reducing the risk. Yet everyone seems to have their own view of key risk sources for startups, and …
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Getting Quality Testimonials Instantly

One of the best things any of us can do to market our business is to get some great testimonials from current and past customers. A testimonial is better than anything else, because it is someone who has experience dealing …
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7 Reasons You Shouldn’t Give Up on the Dream

The way of the entrepreneur is fraught with danger. You’ve got to climb mountains of skepticism and cross chasms of underfunding, where beneath you the skeletons of ill-fated startups lie… and there’s only that thin rope of your own determination …