Monthly Archives: April 2011
More thoughts on how a Healthy Lifestyle Can Fuel Your Success
Previously, I wrote about the expensive and controversial “fat tax” and provided some useful tips to stop paying it.  While we all most likely don’t enjoy paying taxes of any kind, the fat tax is particularly insidious because it is a …
How do You Form a Nonprofit?
A nonprofit corporation is a corporation that is formed for purposes other than generating profit. Nonprofit corporations are formed pursuant to different state law than standard for-profit corporations. There are many types of nonprofits, such as churches or church associations, …
Creating a Dream Team to Guide Your Business
You hear it called by many names: a mastermind group, success team, think tank, advisory board, etc. But it's got one purpose, and that is to help you get your business to where you want it to be. Whether you're …
Streamlining Your Life for Maximum Effectiveness
There are a million and one things out there we have all read about productivity and efficiency. I've read The Four Hour Work Week, Getting Things Done, and Rework. These books offer many helpful hints, but they also have quite …
Operating a Startup in Stealth Mode is Very Risky
Every time I hear about a new startup that is in stealth mode, I wonder what problem they are hiding from whom. Of course they pretend that they are trying to avoid alerting competitors prior to launch, but too often …
Facebook for Business: Community Building Blocks
Looking for a better social media strategy? Wondering how to stand out on Facebook? You’re not alone. It seems like only a year ago when companies were honestly considering if they should or shouldn’t get involved with social media. Now, …
Young Entrepreneur Interview: Urvesh Vasani of Six Inch Nails Group
If you're a young entrepreneur looking for inspiration to start your own company, look no further than today's interview with Urvesh Vasani. As the founder of Six Inch Nails Group — at the ripe old age of 13 — Urvesh …
The Ultimate of Ultimate Secrets to Success
"Turn up." — Woody Allen Woody Allen's simple explanation of the ultimate of ultimate secrets to success rings true with me. However, I want to explore those two powerful words a little deeper, for they are two words that clearly …
Best College Classes for Future Entrepreneurs
Probably more so than any time in the past, more people are looking to break the mould in career planning with the ultimate aim of becoming entrepreneurs. The feeling that the best person to help you make a good and …
Why Technology is about to Ruin Your Business
A lot of businesses failed in the Great Depression. Heck, even internationally known newspapers and magazines fell by the wayside. But not all of them failed because of the economic climate. Some of them failed because they didn’t embrace the …
Do You Need a Marketing Department?
As a young entrepreneur, you are probably focusing on everything but marketing. You are designing products, hiring help, looking for office space, and finding investors. Marketing is the least of your worries – the product will sell itself. The reality …
Give Your Business CPR!
They say “cash flow is the life blood of a business,” and I’d add cash itself is the oxygen carried around to keep the business alive… so to breathe new life into a small business, I recently gave CPR to a business; oh …
Warning: Traffic Generation is not One-Size-Fits-All
I can't begin to tell you how many countless times I've heard someone ask the question, "how do you get more traffic to your website?" And I don't mean to me per say, but in general. This really is the …
Beginning at the End: The Results-Driven Approach to Doing Business Online
Why do business online? Sounds like a simple question, but it's a question that is often asked way too late by businesses. When I ask potential clients why they want to build a website or re-launch a website, the typical …
Is Your Brand APP-licable?
The evolution of brand engagement is mobile! Once a month, I get together with a colleague and friend of mine over "dos" pomegranate margaritas and chips and salsa ("patatas fritas y salsa"). We collaborate on and share the latest new …
4 Effective Ways to Increase Publicity around Your Brand
When you first launch a personal brand it can often take longer than you would expect to gain traction. We have unrealistic expectations for how long it should take us to reach a certain number of Twitter followers or fans …
Are You Letting Social Media Repel Business?
It's an all-too-common scenario found in online marketing nowadays. An entrepreneur turns to social media to grow business revenues and decides to setup a Twitter or Facebook account. Without any real strategy or knowledge of how to effectively use either …
7 Keys to Making Sure Your Blog Readers Feel Appreciated
Online audiences can be fickle and unpredictable. The average reader loses interest in an article within a few seconds. Even if they do read your article, they will probably never come back if you aren't careful about how you engage …
8 Failure Avoidance Strategies for Every Startup
Behind most great startup success stories is a long list of mistakes! Unfortunately, for every success story you see, there is an even longer list of failure stories with mistakes that you don't see. But rather than dwell on the …
Young Entrepreneur Interview: Bethany & Scott Palmer, Authors of First Comes Love Then Comes Money
Whether you're married, going to get married or looking for a business partner, one thing is for sure: how you communicate about money with the other person in your relationship can have a definite impact on your success and happiness. …
Quantity vs. Quality — When is One Person Not Enough?
Every small business knows the struggle of a one-man shop. The list of things to do is never-ending, and unfortunately as an entrepreneur, often you have to go it alone. So when does quantity over quality mean error over accuracy? …
Need a Logo? Let the Contest Begin!
Whether you need a new logo design for a startup or it's time to freshen up your old logo, one thing is for sure: a good looking logo is essential to your brand identity. People interpret a lot more about …
Create a Winning Facebook Ad Campaign
If you are trying to market to a specific demographic, you are going to find that Facebook ads are often more effective the Google Ads. That's not to say that they always win, but they are often more targeted to …
