Monthly Archives: September 2010
Idea Validation — Tips to Conceptualize the Business of Your Idea
Did you get an idea that robs you of your sleep and does not leave you sad about it? Does that idea not allow you to concentrate on anything else? Be assured that you've hit upon something that really appeals …
How To Determine Your Customer Demographics
Here are some questions to ask when determining your target market: "Â Â Â What is the age range of the customer who wants my product or service? "Â Â Â Which gender would be most interested in this product or service? "Â Â Â What …
The Anthology Business: A Step-By-Step Guide: PART TWO
Yesterday, in Part One, we discussed what an anthology is and how to get started putting together your own anthology as a business. Again, to see the potential in this type of a project, just look at Jack Canfield and …
YE Interview Series – Fredrick Nijm of Addoway
Today's interview is with Fred Nijm co-founder and CEO of Addoway, "an online marketplace for all things fashion, collectibles and much, much more." Addoway is a very different concept in online shopping, and it's doing very well. If you're looking …
The Anthology Business: A Step-By-Step Guide: PART ONE
We've all seen the books on the store shelves – Chicken Soup for the Teenage Soul, Chicken Soup for the Unsinkable Soul, Chicken Soup for the Dog Lover's Soul… you probably never realized, though, that the creators of the "Chicken …
What's Your Negotiation Style?
Good negotiating involves give and take. It applies to work and home, friends and family and is an important part of starting and building relationships. Being good at it takes practice and patience, both of which many people do not …
6 Reasons Your Startup May be Viable but Not Fundable
New entrepreneurs often seem to confuse viability with fundability. Certainly a non-viable business should be not fundable, but many viable businesses are also not fundable. Thus when an investor declines your funding request, you need to curb your anger and …
5 Personal Finance Tips for the Budding Entrepreneur
Congratulations! You're ready to start your own business, and you've got the drive and determination to make it work. However, given the current state of the economy, you'd do well to revisit a basic "to do" list of financial fundamentals …
The YE Weekly Article Recap (9/20 – 9/25)
We had some really great posts this week, including a couple of fantastic interviews with one of our guest writers, Gabriel Shaoolian, and Bryan Roy, two young entrepreneurs at two ends of the entrepreneurial spectrum in many respects, but both …
The Importance of Persuasion in Entrepreneurship
People skills, people skills, people skills. I wouldn't trade them for the world. The ability to deal with people is priceless. Here are the true, trusted though sparsely utilized tips for successful persuasion as an entrepreneur: Get Down to the …
To Outsource or Not to Outsource
Well it's certainly one area that has been under debate for the past few years or so and something that so many of us sometimes put in the "too hard" basket – yes that's right, it's outsourcing! Initially, outsourcing started …
YE Interview Series: Gabriel Shaoolian of Blue Fountain Media
If you're hungry for a great entrepreneurial success story – someone who has built a business from scratch, with no outside funding or unusual legs up and has built that business to the top of its market – you'll love …
Branding – a New York Entrepreneur's Best Friend
In our consumer driven world, there are plenty of companies out there, supplying every possible kind of product and service to a market hungry for more. However, while it's true that most of these companies will do okay, it's the …
YouTube Means Business
What comes to mind when you think about YouTube? Music videos? Stupid pet tricks? Parodies? Rants? Did it ever occur to you to use YouTube as a business tool? Some businesses have already figured out that there's much more to …
Social Networking Lesson from Digg: Things Can Change Overnight
Social media creates a lot of exposure and has become an extremely efficient means of distributing information.  At times, social media networks can seem like gods on the Internet. We sometimes forget that with the power and exposure these networks …
YE Interview Series: Young Entrepreneur – Bryan Roy
You're going to college, you love your school and the experiences you're having there, and you especially appreciate all the beautiful women around campus. What do you do? If you're most guys, you party and try to get as many …
Public Relations in the Age of Social Media
Social media has become a game-changer in the world of public relations. The advent of the blogosphere, social networking sites like Twitter and Facebook and "review" sites, like Yelp all provide opportunities for companies looking to attract positive attention. The …
How To Find Your Niche
A niche market is the answer for those who don't know what market they should appeal to or which direction the company should go in order to set itself apart. Businesses can't logically appeal to everyone, so choosing a demographic …
Are You Working Hard Now, To Have More Free Time Later? Wrong.
Are you tired of the nine to five? Do you want to be your own boss? Do you want to set your own schedule? Work when you want to work not when your boss says you have to work. You …
6 Keys to Hiring and Retaining the Best Employees
Hiring and retaining good employees is one of the biggest challenges facing entrepreneurs. The task becomes all the more daunting in the absence of a brand or high revenue figures. Attracting talent is not just about getting people to work …
The 3 Most Overlooked Keys to Making Your Business Famous
If you're reading this blog, you probably don't need to be convinced of the value of PR. You've heard about the Best Job in The World campaign, Zappos' amazing customer service, and Sir Richard Branson's numerous exploits, and you understand …
KIDPRENEURS LIVE! It's Never Too Early – The Road Show
If you've been around the Young Entrepreneur community for a while, you know that my brother, Matthew, and I have a passion for helping entrepreneurs find success from an early age. It's why we started YoungEntrepreneur.com, and it's why we …
The YE Weekly Article Recap – (9/13 – 9/18)
If you got busy and missed an article or two on the YE blog this past week, don't worry. Here's our recap of this week's Young Entrepreneur articles for your review. Enjoy reading (or re-reading) any you find appealing, and …
Implementing the "Execute Method" Within Your Corporate Culture
When your business begins to grow, you are going to have to bring on more and more employees who, if you let them, will be taking up a large chunk of your day asking very simplistic questions that could be …
The Future of Videos in Online Marketing
There's no doubt about it – videos are having a massive impact on the way we market our businesses online at the moment. However, this is one area that I see businesses hesitant to enter into. When it comes to …





